yMarketingMatters

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How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Building a community of disinterested, unrelated followers is ultimately useless. Increased Sales.

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Social Media Updates: May

yMarketingMatters

Its live video streaming tool instantly delivers an outlet for important content distribution – perfect for small business and marketers all over the world (provided you have a good connection). This is great news for small businesses who wish to reach a wider global audience.

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Does My Business Need to be on Twitter?

yMarketingMatters

Promote your company and your content, and Get Noticed! Statistics show a business should tweet quality content at least 4-5 times per day , answer, comment and connect with followers as well as outreach to new followers. This will help you get your brand name out there and grow your followers. Build credibility.

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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile use is disrupting the way people engage with brands. From opening an email to visiting your website to reading your content, it’s all accessible through a small mobile screen. Surveys from Salesforce , V12data and Adestra : 68% of companies have integrated mobile marketing into their overall strategy.

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6 Lessons I learned from Seth Godin at SmartHustle Conference

yMarketingMatters

Last week I attended Ramon Ray’s SmartHustle Small Business Conference in New York City. He gathered together a bevy of high calibre presenters with such wisdom to share, not only on business, but on life, and how to integrate both. The smallest viable market is the biggest insight any company can have.

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Outsourcing Social Media Management

yMarketingMatters

I sometimes see posts on social media or articles talking about the evils of outsourcing social media management to an outside consultant or company. The assumption is that your company’s social media activities are an extension of your company and that it needs to be “authentic” (i.e. coming from you). Joe the consultant.

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Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. News networks (like @AP and @CNN ) will post breaking news announcements, companies may hold giveaways, celebrities post announcements on what they’re working on and everyone has conversations!

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