Brands Company Pharmaceuticals SM2 
Webbiquity SMM
MAY 3, 2011
Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Jenara Nerenberg. Connie Bensen. Ellen McGirt. Elise Segar. Gail Nelson.
Convince & Convert
SEPTEMBER 21, 2010
• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively?
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