Socialmedia.biz

FEBRUARY 23, 2019

With 1 billion users worldwide , Instagram’s rapid user-growth since its inception in 2010 has undoubtedly changed the way brands interact with their existing and potential customers. For example, Glossier, the NYC-based beauty company, recorded a 600% year-over-year growth (2015-16) when micro-influencers on Instagram (not celebrities!)

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

According to a Nielsen study, in 2010 the amount of time the average person spends on Facebook was about 14 minutes per day, or seven hours per month. In other words, having a Facebook page for your small business is a great way to advertise. ” Their friends like your company, so maybe they will too.

Facebook 172

Facebook Study Small Business Nielsen 172

Rebekah Radice

AUGUST 10, 2015

Brand Your Business. If you want to create a memorable brand on Facebook, you must clearly articulate who you are, what you do and how you help your fans and customers. Not only that, you must keep your branding consistent. Better branding equals heightened awareness and that translates into better engagement.

Engagement 131

Engagement Tips Facebook Nielsen 131

Oktopost

APRIL 22, 2019

digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. The average consumer comes in contact with a brand 6 times on average before they purchase, which is 4 times higher than it was 15 years ago. Nielsen Visual IQ. Attribution. Especially, for lead generation.

Software 101

Software Marketing Analytics B2B 101

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively? Joseph | RepuMetrix Inc.

Social Media 155

Social Media Radian6 Strategy SM2 155

Diva Marketing Blog

NOVEMBER 30, 2011

My reactions : Women help and connect to each other by sharing their experiences; results are influencing brand perceptions and purchase behavior. . But then I'm a marketer so my response is skewed towards business. Source: Nielsen 2010 data Worldwide. MSN Business On Main/Diva Marketing Small Business Tip Contest ~ . ~

Social Media 83

Social Media comScore Nielsen Small Business 83

Webbiquity SMM

JANUARY 17, 2011

How do social media marketing strategies in small businesses differ from those in larger enterprises? Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210