Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. This has opened up new possibilities for brands looking to harness the power of social media advertising. B2B brands are looking to tap the increased social media penetration for generating more leads. Guest post by Brandon Brown.

B2B 217

B2B Brands LinkedIn Influencer 217

Social Media Strategies Summit

AUGUST 15, 2023

As you might expect from someone who heads up a higher education social listening company, Liz is attuned to pretty much everything that happens in the industry, making her a valuable source of information (and analysis) on big news, trends, and other developments: The hot water the Stanford president found himself in started in online forums.

Marketing 240

Marketing Education Forums LinkedIn 240

Socialized

FEBRUARY 12, 2021

Companies and brands create video content wherever you look, distribute it on its blogs and social media. Your brand will accomplish your marketing goals by well-optimized images. Throughout this article, we discuss why the brand has to be on YouTube. Reason To Be On YouTube as a Brand. Exposure the Brand.

YouTube 100

YouTube Brands Hubspot Overview 100

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 112

Brands Sentiment How To Analysis 112

Oktopost

MAY 12, 2021

If you had to guess which business decision could increase your company’s ROI a staggering 6,469% this year, what would your guess be? It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . What is a Brand Community? Why You Should Build a Brand Community.

B2B 121

B2B Communities Brands Loyalty 121

Sherrilynne Starkie

FEBRUARY 10, 2020

Despite there being little trust in the ethics of businesses and brands, survey respondents said that business is a great deal more competent than government or non-government organizations. He said companies need to engage stakeholders over shareholders and anchor strategy in ethics.

Survey 259

Survey Compete Forums News 259

Dave Fleet

MAY 10, 2010

A couple of weeks ago I received a worried call from a friend working in PR for a large company. Her opening question went something like: “What the heck are Community Pages on Facebook, and why is there one for my company?&#. In theory these pages should be a good thing for companies. Causing Headaches for Brands.

Communities 419

Communities Brands Wikipedia Microsoft 419

Sprout Social

JULY 21, 2022

What about forums? Discussion forums. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. How brands can use social networking sites: Post, share and respond to audience content. Should you focus on photos?

Types 145

Types Social Media Microblogging Overview 145

Pixlee

MARCH 11, 2021

When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand. But ultimately, designing a brand reputation strategy for the modern era involves a proactive community-driven approach to customer service, and ultimately, reputation management.

Reputation 96

Reputation Strategy Brands Review 96

Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. They are no longer content with being your target audience; they are increasingly moving into a role of partners in creating your brand’s external communication!

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Sprout Social

OCTOBER 15, 2020

Your business’s health and longevity means keeping a watchful eye on the public perception of your brand. What is brand monitoring? Brand monitoring is the process of tracking different channels to identify where your brand is mentioned. Brand monitoring vs. social monitoring. Why brand monitoring matters.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Harp Interactive

JANUARY 6, 2010

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. Social media monitoring is the somewhat new but indispensable tool that all serious marketers should use in order to keep track of what people are saying about their brand, their products and their competitors.

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics. What is AI analytics?

Analytics 112

Analytics Sentiment Analysis Patterns 112

Mindjumpers

JANUARY 3, 2012

Tweet Social media has no doubt changed the way brands communicate with customers and the how they prefer to be seen and heard. They have to be eyes, ears and voice of the company in the true sense. But on the other hand, it provides an open opportunity for brands to connect with their customers. And it doesn’t end there!

Social Media 250

Social Media Brands Blogger Influencer 250

Convince & Convert

MAY 8, 2014

As Snapchat continues to grow and evolve, so does its user base of brands that are engaging with fans through the app. 3) GrubHub Uses Snapchat to Find a Summer Intern GrubHub.com, an online food ordering company, is using Snapchat this week to look for an intern with “Snapchat Skillz.” What’s your favorite company on Snapchat?

Brands 167

Brands Case Study Upcoming Forums 167

Janet Fouts

DECEMBER 14, 2011

You’re happy in your company, so why build a personal brand through social media? Here are just a few reasons building your personal brand can support the goals of your company in any industry. What industry is your company in? Make your company look good. About your brand. Recruiting.

Company 148

Company Social Media Policies Guidelines 148

Social Media Strategies Summit

FEBRUARY 24, 2021

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. Social listening can cover the whole of the web, often focusing on sites like blogs and forums alongside social media. In other words, they’re an ideal market for a brand like Tylenol. The result?

Social Media 147

Social Media Strategy Marketing Sentiment 147

Socialized

SEPTEMBER 3, 2009

I’ll be participating Wednesday, September 23, 2009 from 8:30 AM - 12:00 PM (PT) in a panel discussion titled Brand Management in the Social Media Jungle. We’ll talk about the opportunities and risks of managing a brand in the world of social media. Brand Management in the Social Media Jungle. Redwood City, CA.

Social Media 160

Social Media Brands Forums System 160

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This is particularly useful for brands that want to track their social media presence, track competitors, and monitor customer feedback in real time. As you get better at monitoring, you’ll need customization options.

Industry 52

Industry News Google Brands 52

Webbiquity SMM

MARCH 31, 2020

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

HootSuite 120

HootSuite URL Analytics Forums 120

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. With this information, brands can develop a more targeted crisis communication plan that helps protect their brand reputation. 10 –March 10, 2016). 2015 – March 2016).

Data 60

Data Social Media Brands Forums 60

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies. This translates into streamlined operations and improved productivity.

Strategy 103

Strategy Sentiment Patterns Marketing 103

Convince & Convert

JULY 1, 2014

Image via Influitive.com The folks at ReadyTalk , a web conferencing platform had their work cut out for them in marketing their brand against big names such as GoToMeeting, WebEx, and join.me. Not to mention, this bootstrapped company didn’t have a huge budget to grow off of. What they did have, though, were happy customers.

Case Study 164

Case Study Brands B2B Marketing 164

Oktopost

DECEMBER 1, 2020

Regardless of which platform, it’s almost impossible to grow a brand’s online presence without a social media presence. So it should come as no surprise that B2B brands also need an effective social media strategy to foster growth and customer interaction. How these things help your brand. Let’s dive in. .

Social Media 78

Social Media Brands Reputation Reddit 78

Webbiquity SMM

APRIL 13, 2021

For content creators, Clubhouse provides a forum where you can set up a “room,” invite people (and other Clubhouse users can decide to join in), and have a conversation. The company is currently “in talks to raise funding from investors in a round valuing the business at about $4 billion,” according to Bloomberg.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Sprout Social

OCTOBER 19, 2023

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. Online reputation monitoring is how brands oversee and analyze their digital reputation. or G2), it goes far beyond that.

Reputation 95

Reputation Sentiment Analysis Notification 95

Buzz Marketing for Technology

SEPTEMBER 10, 2014

I also look forward to seeing her speak about this topic at the upcoming World Business Forum held in New York at Radio City Music Hall on October 7-8. Because it causes companies to do a lot of dysfunctional things like just focusing on the bottom line. And I’ll give an example of a friend of mine at a big publishing company.

Forums 253

Forums Data Skills One Spot 253

Convince & Convert

AUGUST 11, 2021

Although many companies are taking social selling seriously these days and developing a solid social selling strategy, who within your organization actually owns it? Compile a list of online groups, forums, and key influencers your sales people should follow and get to know. The obvious answer would be the sales team.

Training 172

Training Forums Team Curation 172

Sprout Social

SEPTEMBER 4, 2018

It all started on forums and email lists. To promote Bitcoin at its start, Nakamoto built an email list of 2,000 subscribers and became active on forums like Bitcoin Talk. So, lots of these up-and-coming currencies are creating chatrooms, Slack channels, subreddits, forums, etc. to keep their markets informed and connected.

Social Media 73

Social Media Brands Discount Price 73

Webbiquity SMM

FEBRUARY 14, 2020

If you think of social media as the professional branding platform that sells you and your skills, the topics you choose to post about will likely be much different than if you just consider it as a place to hang out or connect with friends. Companies recognize this, and most of them will also be on social media. 79% of the U.S.

Skills 165

Skills Social Media Social Media Management How To 165

Sprout Social

NOVEMBER 8, 2023

73% of customers want companies to recognize their unique needs and expectations. 52% of customers expect an answer within an hour of posting on a brand’s digital page. Part of that equation is understanding how customers think and feel about your brand. That’s what sentiment analysis is all about.

Sentiment 109

Sentiment How To Analysis Review 109

Oktopost

MARCH 20, 2022

Seeing the positive effect of social listening on their brands , more and more data-driven marketers are looking for a powerful solution to support this strategy. Monitoring brand health. With social listening, you can measure and manage your reputation by monitoring brand mentions and seeing how the mention trend changes over time.

Conversation 118

Conversation Sentiment B2B Module 118

The Realtime Report

SEPTEMBER 13, 2022

Already working with world-class brands clients like Dolce & Gabanna, Lancôme, Microsoft, Dermalogica and other global brands throughout the U.S., Further illustrating high expectations and optimism for Getbee’s first-to-market solution, the company recently announced that it raised $1.8 markets.

Retail 91

Retail Video Microsoft Loyalty 91

Sprout Social

FEBRUARY 21, 2022

Anyone who manages their company’s social media for a living operates every day in fear of being the one at the helm when the company Twitter account is hacked. But focusing on it is the number one way to avoid your company being in the headlines because criminals hacked your account and something terrible was posted.

Social Media 123

Social Media Pharmaceuticals Energy Policies 123

Twist Image

MARCH 31, 2017

Maybe it's something that I see - day in and day out - with hundreds (yes, literally, hundreds) of brands each and every month. In fact, after 40-60 presentations a year (for well over the past two years), I don't think anyone has ever pulled me aside and said: "I think our brand has nailed it." The water is shallow.

Brands 45

Brands Content Apple Forums 45

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Ability to target influencers or brand advocates. Social media intelligence could be the answer.

Social Media 102

Social Media Sentiment HootSuite Analysis 102