Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. Both are clearly damaging to your brand.

Social Media 206

Social Media Brands RSS Publishing 206

Sprout Social

JUNE 30, 2021

For brands, this can mean showcasing smartphone-captured behind-the-scenes footage, company announcements and more. The first bubbles that appear will always be live videos – if anyone you follow is live – then the rest is a mixture of brand and profile stories, just like Facebook. Instagram Stories. Twitter Fleets (Stories).

Social Media 136

Social Media Platform Instagram Feed 136

Sprout Social

OCTOBER 11, 2022

Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. From increasing brand awareness to building an employer brand that attracts top talent, employee advocacy helps brands achieve business goals. Behind-the-scenes/company culture content.

Strategy 130

Strategy Content Curation Press Release 130

Sprout Social

AUGUST 8, 2023

If your brand is on TikTok, you’re probably aiming to create your own viral moment. SEO stands for search engine optimization. TikTok SEO ranking factors Every search engine has its own factors that help content rank. Another great option is to use the TikTok app and its search engine yourself. What is TikTok SEO?

SEO 92

SEO How To Hashtag Engineering 92

Hootsuite

NOVEMBER 28, 2022

Brand advocates help you connect with potential customers and cut through the noise online. A social media advocacy strategy turns your biggest fans into brand advocates. A brand advocate is someone who loves your brand so much that they choose to voluntarily promote your products or services on their own social media channels.

Social Media 122

Social Media UGC How To HootSuite 122

agora pulse

AUGUST 12, 2020

From introducing brands to new customers to selling products and growing loyal communities, Pinterest is designed to help companies of all kinds grow. But if you want to get the most out of Pinterest , you should know how people use it and how your brand can take advantage of its many features. Pinterest Has Enormous Reach.

Report 105

Report How To Analytics Social Media Management 105

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” Early on, Audi decided they wanted to be a “challenger” brand to reach out to followers who might otherwise not follow a car brand – who might not even own a car – and engage with them alongside the Audi aficionados.

Brands 134

Brands Film Hashtag Campaign 134

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram?

Instagram 97

Instagram Brands iPhone Adwords 97

Pixlee

DECEMBER 3, 2019

Social media video is tailor-made for cosmetics brands as both makeup and social media are inherently visual. But as new channels emerge and others transform, brands are taking stock of their audiences and budgets to maximize their growth. The beauty space on Youtube is dominated by individual vloggers, not by brands.

YouTube 65

YouTube Instagram Brands Influencer 65

Akamai Marketing

MARCH 23, 2011

Where WikiBrands differs is that it incorporates all those key subjects and more while also discussing the often ignored role of the brand. Branding is particularly relevant for small and medium sized businesses or start-ups who are looking to start or increase their social media voice.

Review 142

Review Company Klout Policies 142

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. Build Engagement into Contests.

Engagement 56

Engagement Social Media Brands UGC 56

Bill Hartzer

JUNE 3, 2010

Private email addresses of individuals who have Facebook accounts are getting indexed by the search engines, including Google , Yahoo! , There are certain web pages on Facebook, mainly the Facebook Email Opt Out web page, that are getting indexed by the search engines. and Microsoft’s Bing.com. to index those URLs.

Engineering 127

Engineering Privacy Domain Name Facebook 127

Harp Interactive

APRIL 27, 2010

More than ever, prospects are making purchasing decisions based on their interaction with brands and recommendations from peers. They are most likely to interact with brands and each other on social networks…especially Facebook where they spend hours on end. Nielsen reported that in January, U.S.

Social Graph 343

Social Graph Statistics Facebook Nielsen 343

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. By now, we’ve all heard of Social Media. Targeting Top Performers.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Webbiquity SMM

JANUARY 31, 2019

Most successful pages and brands have had a great deal of work put into them over time, along with solid decision-making in terms of content, post frequency, and who or what they tag. The alignment between your social media campaign and your brand / company goals and stated values. Guest post by Kevin Conner.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Hootsuite

OCTOBER 19, 2022

So much so that the brand is reportedly planning to build its own U.S. Depending on their location, some companies and creators can build out their own TikTok storefronts that allow users to browse and purchase directly within the app. As a result, the search engine has reportedly begun showing TikTok videos in Google search results.

HootSuite 92

HootSuite Trends Feed Feedly 92

Keyhole.co

OCTOBER 13, 2023

Competition is growing, so companies need to expand their workforce with new and unique talent. 49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. Even so, it allows companies to explore new areas of talent. What is social media recruiting?

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Sprout Social

MAY 4, 2023

In this article, we’ll explain ways in which LinkedIn Groups can benefit brands. How to find and join groups on LinkedIn How to create a LinkedIn Group How are LinkedIn Groups helpful for Brands? Or, you can enter a specific group name, an industry, a company name or consumer group. Here’s why.

Groups 127

Groups Groups LinkedIn Microsoft 127

Sprout Social

SEPTEMBER 30, 2020

You may already be using Twitter on a daily basis to follow your favorite brands and take part in trending conversations. In fact, according to Joe Rice, who leads Twitter’s EMEA Data & Enterprise Solutions, “Twitter is the world’s largest focus group because at its core, Twitter is a consumer insights engine.

Twitter 139

Twitter Survey Trends Hashtag 139

Twist Image

AUGUST 14, 2013

What is the truth about a brand? Every brand thinks that they are either able to control their brand message or (at the very least) manage it through social media channels like Facebook , Twitter and beyond. Those who are vaguely paying attention to the newfound brand narrative. It''s not for the intelligentsia.

Brands 94

Brands Journal Airlines Publishing 94

Later

JUNE 28, 2021

For a long time, LinkedIn was considered a job search engine. Unlike consumer-facing companies, which have broad audiences and can market to the masses, B2B companies (such as software, manufacturing, or even advertising businesses) have a more niche audience. Optimize Your Company Page. But not any more.

B2B 88

B2B LinkedIn Marketing How To 88

Sprout Social

MAY 24, 2022

They have become an integral part of the customer journey as the rise of social messaging forces brands to show up in 1:1 settings. Social messaging plays a pivotal role in customer care and brand reputation. Social messaging] will continue to grow as the number one way for brands to communicate to customers.

Social Media 128

Social Media Marketing Social Media Management Issues 128

Keyhole.co

FEBRUARY 3, 2024

It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. By tracking ‌mentions of Adderall alongside discussions of anxiety or depression , brands can gain valuable insights into ‌public perceptions of mental health solutions. And that’s just the tip of the iceberg.

Social Media 59

Social Media How To Metrics Sentiment 59

Harp Interactive

DECEMBER 1, 2009

If you have a website that depends on traffic from search engines then your reputation is vulnerable to external forces. Negative websites whose sole purpose is to provide a platform for your disgruntled customers to malign your brand (your keyword) can show up in Google search results and invade your search real estate.

Reputation 249

Reputation Directory Press Release Real Estate 249

Sprout Social

FEBRUARY 8, 2023

When lists of brands to watch and the majority of viral posts feature B2C brands, it’s easy to feel like your brand has nothing to say—but that couldn’t be further from the truth. Social media is like a giant trade show exhibit hall and with a little creativity, your brand can have the best booth. Godspeed Spook.

Industry 85

Industry Social Media B2B Resources 85

Twist Image

NOVEMBER 11, 2016

Search your city, follow a brand, check out a news source, see what's happening while you're at that conference. I would have to be following/friends with people who are attending, or brands that are taking part (you don't see much in your feed beyond that). I'm not sure if Twitter can change the engine in flight. There's more.

Twitter 84

Twitter Hubspot Feed Feedly 84

Convince & Convert

JANUARY 8, 2018

People flock to the platform to see what friends are up to, get the latest news and celebrity updates, and window shop their favorite brands. Brands are gaining a clearer idea of how their followers behave within the app. With Shoppable Instagrams , companies can tag products in their regular Instagram posts.

Instagram 121

Instagram API Consultant Conversation 121

Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. As is understanding the stakes your brand has in significant cultural moments. As a brand or business, how do you ensure that the conversations you take part in are appropriate? Moderation helps protect your brand image.

Eventful 111

Eventful Social Media How To Sports 111

Ignite Social Media

APRIL 16, 2019

As online sales rapidly increase and mobile devices feed us information 24/7, it’s never been tougher for brands to break through the noise and differentiate themselves in a crowded marketplace. People in the Awareness phase are eager to learn about your brand and how it can solve their problems or provide value to their life.

Content 143

Content eBook Research Engagement 143

agora pulse

JUNE 9, 2020

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. By doing this, brands can encourage specific actions like increased signups or online checkouts. The campaign resulted in a meaningful brand lift for the company and its products.

Engagement 138

Engagement Retail Case Study How To 138

Bill Hartzer

MAY 26, 2010

Have you ever wondered what people are REALLY saying about your brand ? If you’re looking for a way to find out what people really think of your company, MutualMind , has all the tools you need to do just that. MutualMind can also allow you to see what is being said about your competitors, and see how your company compares.

Brands 114

Brands Klout Reputation Digg 114

Sprout Social

SEPTEMBER 4, 2018

Blockchain and cryptocurrency aren’t the easiest concepts to grasp, and so, video (like the blockchain explanation video we shared with you before) has played a major role in how these companies market themselves on social media. One of the most successful social media strategies for modern companies is that of customer support.

Social Media 72

Social Media Brands Discount Price 72

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Video has been a buzzword in marketing for years, and today brands are using it to carve out devoted followings on social. 93% of companies have acquired new customer(s) via social media video. 79% of marketers post video on Facebook.

Statistics 141

Statistics Social Media Video Marketing 141

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. That requires regular monitoring of responses on your campaigns and conversations around your brand. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

Tools 52

Tools Social Media Curata Price 52

Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. Your brand can do a lot more. You’ll also learn: how to find hashtags that will work best for your brand. An opportunity to build your brand.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Oktopost

SEPTEMBER 30, 2020

Social media shares and other activities around your posts and videos can help boost your practice’s search engine rankings. Consistently publishing quality content is a much more effective way to optimize your search engine ranks and reach than trying to outsmart ever-changing algorithms. Humanize your brand and tell your story.

Social Media 125

Social Media Guidelines Advertising Consultant 125

The Marketing Blog

JULY 23, 2008

37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. am in such an awesome company. The list has just begun. A simple and easy import for me.

Social Media 100

Social Media Brands Web 2.0 Startup 100