SocMed Sean

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Can Good Social Media Customer Service Help You Grow Your Brand?

SocMed Sean

While some types of industries certainly have different relationships with those customers, the fact that people need to purchase products and services in order to keep a company afloat remains unchanged. One of the best ways to keep a customer base happy and to grow a brand is to offer great customer support. Share it in a comment!

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5 Reasons Instagram Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

As a result, many businesses have taken to Instagram to market their companies. The same study also found that 70% of Instagram hashtags are branded. In addition, over 80% of companies view engagement on the platform as their most important metric. The platform continues to evolve and offer opportunities for brands.

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Effectively Recruiting Top Performing Employees through Social Media

SocMed Sean

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. By now, we’ve all heard of Social Media. Separate Departments.

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Using Social Media Humor Can Benefit Your Business, But Be Cautious Of The Pitfalls

SocMed Sean

Why “Bland Brands” Fail One of the main reasons marketing efforts frequently don’t work is that brands aren’t paying enough attention to being human and relatable. So, what about brands that focus their content on creating articles that educate their customers? They don’t want to be sold to. Does it work?

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The KISS Method For Determining Social Media ROI

SocMed Sean

Think of your internal knowledge base as the “Facebook for your company” and create an environment where employees are encouraged to connect and share. DON’T try to use Facebook as a company intranet. Just be sure that they are disclosing that they are brand ambassadors, so there isn’t any confusion.

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

On the other hand, the PPC is the strategy that most companies use to create an immediate presence in the best positions on search results pages and only pay for their advertising when users click on the link to their landing page. But for small businesses, it can be very difficult to effectively combine these strategies.

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FACE: 4 Traits To Look For When Hiring Your Social Media Community Manager

SocMed Sean

Every brand that leverages social media is going to have to deal with a crisis at some time, so having someone who doesn’t lash back at the community or engage in flame wars is critical. A strong Community Manager can bring everyone together, so they feel served by your company – via GIPHY. is for Cool.