Small Business Mavericks

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Why Blog Comments Are About Branding

Small Business Mavericks

Remember when blog comments were about building links and traffic? Then Google decided not to count blog comments for links. That pretty much shut down the blog-commenting-as-linkbuilding game. But blog comments still hold value. The value to be found in blog comments today is in branding.

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How Blogging Has Changed Branding

Small Business Mavericks

In fact, blogging and branding are inextricably linked if you do it right. For businesses, however, blogging has changed branding in a few very powerful ways. On the other hand, a blog is a new way to create and publish content that is versatile and customizable to your brand’s needs. Branding is now a two-way street.

Brands 70
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Six Quick And Easy Branding Tips

Small Business Mavericks

Is it important to brand a small business? Wesley LeFebvre has an interesting article on Small Business UK that discusses why and how you should brand your business. Of particular interest is the how, and he talks about five cheap ways to brand your business. Wesley LeFebvre makes an important point about branding.

Brands 101
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How Far Should You Go To Protect Your Content?

Small Business Mavericks

An article on econsultancy.com makes for interesting reading, more so the comments. One comment really sticks out: “Sorry, thanks for liking our brand and all but please don’t share it with your friends, we’d rather they found it themselves somehow.” In most cases, it may be shooting yourself in the foot.

Content 105
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4 Blogging Strategies That Really Work

Small Business Mavericks

You try to spark lively debate in the comments section of your blog and promote your blog through as many social media channels as you can. Branded Blogging – Branded blogging is corporate, or commercial, blogging at its finest. You are not so much concerned with SEO or social media as you are with building your brand.

Strategy 161
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Video Ads, Facebook, and Marketing

Small Business Mavericks

Anybody who interacts with the ad by commenting, sharing, or liking it will be targeted with follow-up ads about their sales. Brands have been frustrated with the site for months, because it’s difficult to keep your followers connected unless there is individual interaction. Every woman in America? Are You Looking At Video Ads?

Video 137
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Strategies For Small Businesses Who Use Facebook

Small Business Mavericks

Emails and Comments. If they make a comment, be sure to respond back. At the same time, put a status on the social media sites about the sale or a comment about the new post for everyone to read. Search for online magazines or journalists who typically write about the brand and/or products you have.