Idaconcpts

MAY 12, 2012

You rank low in the search engines – If you sell rugged laptops, and you rank low for all the terms associated with rugged laptops on Google, you could launch an SEO campaign to try to get your store to rank higher for relevant terms. All it takes to launch a successful SEO campaign or social media marketing campaign is time and research.

Retail 127

Retail ROI Engineering SEO 127

Idaconcpts

AUGUST 22, 2014

You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. So the solution is to take more control over your brand. Start buying domain names now that are similar to your brand’s name, like “YourBrandReviews” or “YourBrandCompany” and keep these around.

Press Release 124

Press Release Domain Name Case Study Social Media Management 124

Idaconcpts

OCTOBER 12, 2012

According the Responsys, company tracking email marketing campaigns of top online retailers, Epson’s birthday emails managed to generate “revenue per email that’s 840% greater than the overall email program”. They increase brand recognition. Birthday emails are one more way to raise brand awareness.

Engagement 168

Engagement Template Templates Retail 168

Idaconcpts

SEPTEMBER 17, 2010

They are seeking to understand what causes their opt-in recipients to connect better with their brands. will be more likely to recommend a brand. US Internet users who are more likely to purchase from a brand after becoming a subscriber, fan or follower. Some argue that Twitter followers have the highest conversion rate.

Twitter 158

Twitter Facebook Technorati StumbleUpon 158

Idaconcpts

SEPTEMBER 19, 2013

Advertising is all around us so when we turn the tables and begin exploring the options as a business owner or marketing professional we can use our experiences in being exposed to advertising and use them as a starting point for our own campaigns. No doubt, the items listed, above, will turn heads and pull them into your branded message.

Advertising 134

Advertising Apparel Eventful Campaign 134

Idaconcpts

MAY 4, 2012

Here are 8 tips for using QR codes in your marketing campaign. All consumers like special offers so give them an incentive to scan your code and interact with your product or brand by offering a discount or coupon after scanning. Use QR Codes for Contact Information. Use QR Codes to Direct-Dial. Make it Interesting.

Tips 164

Tips Marketing Discount Applications 164

Idaconcpts

MARCH 23, 2013

CPG brands have invested millions of dollars in creating robust brand sites and digital marketing campaigns—all in the interest of engaging loyal buyers. From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer.

Retail 136

Retail Price Discount Survey 136

Idaconcpts

DECEMBER 12, 2012

Whether you’re looking to get noticed, start a new marketing campaign, or extend your current social reach, getting to know these platforms is your road to leveraging them into real business benefits. MediaPost Social Media Insider Summit.

Conference 172

Conference Social Media Airlines Education 172

Idaconcpts

DECEMBER 31, 2012

I run SEO campaign for one ecommerce website and recently I implemented a mobile version of their website. Then I started to search for the good mobile tips for eCommerce marketing and also start to implement it into their brand new mobile version of the website. Results were great. Here are few tips from my own experience.

Mobile 122

Mobile Tips Price Smart Phone 122

Idaconcpts

FEBRUARY 3, 2013

Blogs have become a staple for just about every business, every entrepreneur, and every brand out there. However, reaching a wider audience and finding more consumers to pair with your brand can be a major pay-off. In fact, blogs have become so popular that it can make standing out from the crowd difficult.

How To 146

How To Analytics WordPress Hosting 146

Idaconcpts

MARCH 29, 2013

Advertising is a major part of a marketing campaign that requires a detailed planned to really work effectively. Plans that introduce your business to the public may bite into your costs so as an entrepreneur you must find the most cost effect way to market your brand.

Cost 139

Cost Study Strategy Resources 139

Idaconcpts

AUGUST 9, 2011

Just a few years ago, there wasn’t much thought given to this, but as more sales and business is conducted through sites and online approaches, it’s becoming paramount to build a credible online brand. Good testimonials and other social media examples, if done properly, can do just as well to help foster the popularity of brand.

Sites 138

Sites Reputation SEO Statistics 138

Idaconcpts

MAY 6, 2016

This type of partnership can be a great benefit, because it doesn’t just give you another way to generate income, it also allows you to borrow the good name and brand of the company that makes the products you’re reselling. Place one another’s products in your respective image-based ad campaigns. True Trades.

Small Business 70

Small Business Discount Fashion Products 70

Idaconcpts

MARCH 29, 2011

While these are a totally different beast than going the advertising campaign way, there’s still something to be said for having an extremely functional and user friendly site for brand recognition. Tools in Action. First, let’s see how effective a good widget or app can be.

Sites 139

Sites Widget Tools Adsense 139

Idaconcpts

AUGUST 26, 2010

Your brand name is not doing very well and you would like a part of the business to be re-branded and market it separately. Is it really because of your brand name that you don’t get the traffic you are expecting? Have you looked carefully at your SEO campaign and how your traffic coverts?

Sites 132

Sites Domain Name SEO Directory 132

Idaconcpts

AUGUST 23, 2010

The use of unique fonts, your company logo for branding, and attractive pictures will increase your chances of success. If you follow these steps and use a professionally written and constructed email, you may well make friends instead of enemies in the course of your email blast campaigns. Make it Pretty (with HTML).

Technorati 142

Technorati Construction StumbleUpon Digg 142

Idaconcpts

MAY 25, 2012

An eMarketer survey in January 2011 revealed that out of US broadband users who opt in with brands, 53% join an email list and 31% become a fan on social network site. Social media is great for branding efforts. While there are some great examples of direct response campaigns using social media (e.g. Segmentation.

Retail 142

Retail Survey Social Media List 142

Idaconcpts

OCTOBER 29, 2010

The effects of the campaign have been hard to ignore: Every time a user types “Nathan Deal&# into Google, the search engine instantly suggests “Nathan Deal ethics&#. But SEO is different, and this campaign is already being called out as “Black Hat SEO&# – a charge that the group has been quick to defend against.

SEO 132

SEO Journal Technorati Campaign 132