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How To Measure Share Of Voice On Social Media

Keyhole.co

That’s to say, it can help you with brand monitoring. For example, LinkedIn bumps up content in the algorithm ‌that gives relevant insights and has fresh perspectives. It uses LinkedIn as the host for a webinar series focused on what’s driving SMBs to hire independent contractors globally.

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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Note : A brand monitoring tool makes it easier to track every time someone mentions you on social media, with or without an @mention. Audience Growth Rate measures the speed at which your brand’s following increases on social media.

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