article thumbnail

How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Social media management tool provider Hootsuite has the highest follower count of all the companies in this study at nearly 7.9 social ratio. Less than a quarter of B2B software companies understand brand monitoring.

B2B 154
article thumbnail

Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion. Chad Richards is the Social Program Manager at Firebelly Marketing. In Fans With Benefits: Add Value On Your Facebook Page , I wrote about providing the kinds of content that fans find valuable.

Discount 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Courtney Love gets sued over tweets

Firebelly

Case in point:  Courtney Love vs. fashion designer. But for non-journalistic folk, many of whom are now blogging and Tweeting on the Internet, these laws may not be known. This can cause major trouble.

article thumbnail

What Is Newsjacking?

Keyhole.co

Now, as the use of social media increases, businesses frequently post something in response to breaking news on Instagram, YouTube, Facebook, and other well-known social networking sites. Newsjacking can be in the form of blogs, video materials, simple social media content, long-form articles, and website popups.

article thumbnail

What is Customer Experience: 7 Tips to Improve Your CX

Hootsuite

The Nike swoosh and the Just Do It tagline are iconic in both sports and fashion. This is the result of careful, consistent branding over decades. Secondly, you can have the most polished brand in the world. Then, you can measure the social sentiment of your brand. It ain’t fair, but looks are everything.

Tips 107
article thumbnail

The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone who is new to brand monitoring tools and the query structure can be tedious. BrandMentions.

Analytics 105
article thumbnail

Top 25 [Free + Paid] Social Media Analytics Tools in 2022

Keyhole.co

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories, and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone new to brand monitoring tools and the query structure can be tedious. BrandMentions.