Keyhole.co

JUNE 19, 2023

It’s a place where businesses are sharing engaging content to grow their online presence and acceptance. Social media content can go a long way in making customers happier. Customers feel that the brand is open to listen to their opinions, thereby building trust. Social is anything but an entertainment platform.

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

JANUARY 17, 2024

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

NOVEMBER 13, 2023

With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization. In this ever-scrolling world, optimizing content on this platform is more important than ever for maximum reach. But how do you ensure your content stands out in viral videos?

SEO 52

SEO Content Hashtag Trends 52

Keyhole.co

FEBRUARY 3, 2024

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. By tracking ‌mentions of Adderall alongside discussions of anxiety or depression , brands can gain valuable insights into ‌public perceptions of mental health solutions.

Social Media 59

Social Media How To Metrics Sentiment 59

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. Have you ever shared an article with your best friend via WhatsApp?

Forums 62

Forums Reddit Analytics Sentiment 62

Proactive Report

OCTOBER 14, 2013

According Forbes the top new marketing job recruited and hire in 2014 will be a Director of Content. So what exactly is expected of a Director of Content? Develop an effective content strategy – planned content with an editorial calendar. Know how to research the landscape around the brand. Google Plus.

Tips 100

Tips Content Training Marketing 100

Firebelly

MARCH 11, 2010

The result was conversation, good food, laughs, andeveryone learned something new about one another. Conversations ranged from“what would be your ideal job?” Students that participated actively were invited to have lunchwith Professor Brian Benedict and Duncan at Firebelly client (of course) YATSon Massachusetts Ave.

Conversation 100

Conversation Paid Search SMS Class 100

Oktopost

NOVEMBER 16, 2023

Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts. If not, it could be time to change your content pillars.

Analysis 69

Analysis Data Sentiment Metrics 69

Harp Interactive

JUNE 16, 2010

Not the shiny ring and promises of eternal love kind, but the kind that involves your active, daily participation in online conversations. Whether you initiate the conversation or participate in other conversations, directed to you specifically or not…engagement is crucial to your social media success.

Social Media 322

Social Media Brand Monitoring WordPress SEO 322

Ignite Social Media

JUNE 15, 2017

Social listening can be a great source of information when researching audience conversation and sentiment around your brand. However, the values of social listening extend beyond brand monitoring, and can be a strong asset when applied to influencer activations. Isolate Key Influencer Conversations.

Influencer 130

Influencer Strategy Sentiment Marketing 130

Keyhole.co

MARCH 6, 2024

This is exactly what you need if you hope to better understand your audience and create better-targeted content. Generally, when people share content and mention brands, it might look great, but this doesn’t always result in a positive outcome for a business. Cut through the jargon and understand the conversations.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Oktopost

MARCH 7, 2022

But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. Engaging Customers.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

MARCH 9, 2023

BuzzSumo BuzzSumo is a popular content discovery tool, allowing marketers to track content that’s trending for certain topics or keywords. Although not exactly a social listening tool in the sense of some of the other tools on our list, with BuzzSumo, you can track competitors, brand mentions, and industry updates.

Tools 84

Tools Sentiment Hubspot Price 84

agora pulse

JUNE 13, 2020

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. You can then reach out to them to promote your content and increase your brand’s reach. Want more helpful, actionable content like this?

Analytics 204

Analytics Tools Twitter Hashtag 204

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social listening.

Brand Monitoring 141

Brand Monitoring Tools Brands HootSuite 141

Keyhole.co

MAY 12, 2023

Creating content is tough, even when you know your target audience and customer segment in and out. Their undisputed secret lies in keyword monitoring tools. Content optimization Have a site but are clueless about spiking your organic traffic? Let’s not pretend anymore.

Tools 52

Tools Strategy Marketing Analysis 52

Oktopost

DECEMBER 22, 2019

If you’re really listening, you have a better chance of defining and steering the conversation. Customers like responsive brands, and more than three quarters of consumers are more likely to buy from brands they follow on social media. Ten Great Brand Monitoring Tools. BuzzSumo. .

Tools 116

Tools B2B Sentiment Notification 116

Oktopost

JULY 18, 2023

It Tells You What They Want It’s Vital for Lead Scoring It Shows You What They’re Getting From Your Competitors Knowing What Content Attracts Them Means Knowing What Content To Create Why is Social Listening Important? This is the art of social media brand monitoring, and a lot of competitors are already doing it.

B2B 62

B2B ROI Social Media Sample 62

Webbiquity SMM

NOVEMBER 27, 2018

Marketers use Twitter to build interest and attendance before the event; to share the experience in real time and increase engagement during the event; and to connect attendees with related content (e.g., Watching these conversations can reveal chances to share content, engage in conversations, and capitalize on business opportunities.

Team 160

Team Marketing B2B Eventful 160

Keyhole.co

SEPTEMBER 12, 2023

That requires regular monitoring of responses on your campaigns and conversations around your brand. A social listening tool can monitor millions of online conversations and notify you when someone talks about your business. Moreover, it also offers brand tracking tools to help you monitor competitor performance.

Tools 52

Tools Social Media Curata Price 52

Firebelly

OCTOBER 8, 2009

» October 09, 2009 Content Update: Stories connect Us David Hoppe on the value of content My friend David is a great human being. David and I hung out this week to talk content. Social media is here to stay. He's a writer, he's an advocate for change, he's an intellectual, he's a playwright, I could go on.

Content 100

Content Paid Search SMS Syndication 100

Hootsuite

OCTOBER 28, 2019

Table of contents. Conversion metrics. Engagement : these metrics show how audiences are interacting with your content. Conversion : these metrics demonstrate the effectiveness of your social engagement. Consumer : these metrics reflect how active customers think and feel about your brand. and the content (i.e.,

Metrics 112

Metrics Social Media CPM CPC 112

Harp Interactive

MARCH 9, 2010

While wide social media participation offers innumerous advantages to companies and brands it also requires constant monitoring and the need to provide clear guidelines to all participants to protect both the employees and the company. Set forth policy on disclosure by employees that they work for the company.

Guidelines 270

Guidelines Policies Social Media Brand Monitoring 270

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Mentionlytics makes use of advanced AI for social listening and brand monitoring. Monitoring and sentiment analysis are some of the features Brand24 offers.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Hootsuite doesn’t limit tracking or charge extra to monitor more mentions.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. Premium analytics: You can identify top posts and content using insights into what’s working for your brand.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Enhance Public Relations. Any PR effort you’re putting forth can be enhanced by social media.

Social Media 188

Social Media Reputation SEO Engineering 188

Unmetric

JUNE 11, 2019

Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting. G2Crowd Rating: 4.4.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

OCTOBER 24, 2022

Table of Content What is Follower Growth Rate? Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Before we jump into follower growth rate calculators, let’s look at exactly what this metric is.

Metrics 52

Metrics Analytics Analysis Hashtag 52

Keyhole.co

MAY 3, 2023

Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content. Skincare brand Drunk Elephant uses the #TheLittles hashtag to showcase their travel-sized products. So what better way than to invite them in on a conversation?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Sprout Social

FEBRUARY 13, 2019

Sprout’s robust content planning tools, for example, are never more than a click away. As you and your team uncover inspiration for content, everyone can easily produce drafts and collaborate on post creation—or even take advantage of the moment and publish right away. Get to your “aha!” moments, fast. Put social data in the spotlight.

Authentication 101

Authentication Analysis Sentiment Tumblr 101

Firebelly

AUGUST 3, 2010

I bet this isnt the kind of conversation Ball Memorial was hoping to have when it created its Facebook page, but it happens. That is why it is so important for businesses to develop both proactive and reactive response strategies for their social assets. Given the topic, I'm left to wonder if any response would have doused the fire?

Facebook 216

Facebook Paid Search SMS Syndication 216

Firebelly

JUNE 22, 2010

Firebelly Marketing on Facebook SYNDICATED ON Recent Posts Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Branding Outside The Box Twitter announces #NewTwitter Flickr Friday: The Content Grid 5 Helpful Social Search Articles Firebelly at Brainstorming & Social Media Optimization Summits 5 Helpful Facebook Places for Business (..)

YouTube 170

YouTube Social Media Paid Search SMS 170

Firebelly

JUNE 2, 2010

Make it easy to instantly see that there are fans comments and conversations taking place on your page. If the comments aren't expanded by default, people may miss the conversations. Again, this is just another easy way to show people that your brand is open to, and encourages, two-way communication. 

Facebook 160

Facebook Paid Search SMS Syndication 160

Buffer Social

NOVEMBER 6, 2016

Knowing where to listen for important conversations online will allow you to react in real-time to trends in your industry and deliver the content or answer that your audience is looking for. You’ll also learn other great things about social mentions like: The basics of social media monitoring and how to do them right.

Influencer 91

Influencer Strategy Tweetdeck Marketing 91

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. This means creating more engaging content, getting more certainty around your social strategy, and automating those tedious tasks like reporting.

Analytics 72

Analytics Tools Twitter Hashtag 72

Firebelly

JULY 9, 2010

Firebelly Marketing on Facebook SYNDICATED ON Recent Posts Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Branding Outside The Box Twitter announces #NewTwitter Flickr Friday: The Content Grid 5 Helpful Social Search Articles Firebelly at Brainstorming & Social Media Optimization Summits 5 Helpful Facebook Places for Business (..)

Twitter 172

Twitter Paid Search SMS Syndication 172