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Monitor Your Brand Online-Part 1

Harp Interactive

Here are the steps you need to take in order to deploy an ongoing online brand monitoring campaign. Choose the Keywords You Need to Monitor: Anything associated with your brand and company needs to be monitored. For example: Your brand name. Video Sites (Youtube). Trademarks. Competitors.

Brands 307
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Toyota's "Sienna Family" YouTube Campaign

Firebelly

Fun idea and I had a few laughs, but (see update at the end of post) Toyota really should have included the YouTube URL at the end of the ads! Nevertheless, I still see a lot of companies simply saying "Find us on Facebook" or "Follow us on Twitter" without providing a URL. Im assuming the first time I saw the spot, it got cut off.

YouTube 129
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Top 7 Mention Alternatives For 2024

Keyhole.co

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums.

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6 Savvy Tips for Social Media Monitoring

Harp Interactive

Sarah Evans outlines what to monitor in her post, HOW TO: Set up a free online monitoring system. In her article, she covers key terms to monitor including: You. The company name. Company CEO and/or executive team. Company spokespeople. I’ll add to the list with any branded products or services.

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How & Why You Should Start Social Media Recruitment For Your Business

Keyhole.co

Competition is growing, so companies need to expand their workforce with new and unique talent. 49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. Even so, it allows companies to explore new areas of talent. What is social media recruiting?

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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Mentionlytics makes use of advanced AI for social listening and brand monitoring. There’s a lack of advanced export and post features.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Awario Awario is another popular brand monitoring tool.

Tools 84