Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Create on-brand posts for your employees to share and send your message further.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Idaconcpts

AUGUST 22, 2014

Community feedback–that is, when a customer actually uses your product and provides real feedback to improve it–is the dream that everyone’s chasing. You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. Managing Negative Feedback.

Press Release 124

Press Release Domain Name Case Study Social Media Management 124

Sprout Social

MARCH 26, 2020

Tito’s employs brand monitoring and social listening to keep a pulse on its brand and industry, and became aware early of misinformation–that vodka was an adequate substitute for hand sanitizer–being proliferated on social.

Brands 96

Brands Brand Monitoring Class Authentication 96

Oktopost

JULY 18, 2023

Unlike social media monitoring, which is a more passive process of keeping a tab on your own brand mentions (tags, for instance), social listening is proactive. Social listening is key to informing your brand’s understanding of customers and leads. Without it, you’re missing a big part of the picture.

B2B 62

B2B ROI Social Media Sample 62

Oktopost

NOVEMBER 16, 2023

Track follower demographics such as location, company, gender, title, and industry to ensure you are attracting the right audience and to identify if any of your current followers are potential prospects. To tackle this, teams can bring local cultural experts and community insights to add context to regional social data.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

FEBRUARY 13, 2019

We all benefit because you can intimately understand your audience, helping to better build community and connection. According to our most recent Brands Get Real report, 76% of respondents expressed that they are more likely to buy from a brand they feel connected to than a competitor.

Authentication 102

Authentication Analysis Sentiment Tumblr 102

Keyhole.co

JUNE 19, 2023

This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product. Keyhole helps brands learn their impact online.

Social Media 52

Social Media UGC Content Loyalty 52

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Socialert is an advanced Twitter analytics tool that comes with a goldmine of data to track your brand’s performance on Twitter. G2Crowd Rating: 4.2.

Analytics 72

Analytics Tools Twitter Hashtag 72

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Firebelly

JULY 22, 2010

In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. link] Through the experience of engaging my community online, I found MyCar Doc, a local gig that all of my friends use for their auto repair solution.

Social Media 188

Social Media Paid Search SMS Syndication 188

Firebelly

MARCH 5, 2010

Social Capital: The Currency of the Social Economy By Brian Solis Like any form of capital, Social capital rises and falls with the market and the individual to which it’s governed by the state of the industry and affected by the state of corresponding affairs.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Firebelly

FEBRUARY 26, 2010

Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. And to ensure they’re made to feel a strong part of your online community. Here are 5 news items or blog posts that I wouldnt want you to miss: 1.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Hootsuite

JUNE 29, 2023

Thinking ahead about how to respond when a troll or PR nightmare comes along will help your brand appear as level-headed as possible if trouble starts brewing. Ask your community questions and shout-out major contributors. Of course, not all brand-building happens online. An engaged community leads to better sales outcomes.

Reputation 106

Reputation Strategy Brands HootSuite 106

Oktopost

JULY 20, 2023

Back then, businesses would adapt their database marketing model by sending out direct mail brochures and performing outbound sales calls, but by the end of the 1980s, the birth of the ACT – the very first contact management software – made it possible for industries to track customer and prospect details all in a digital space.

Social Media 62

Social Media Social Media Management Team B2B 62

The Way of the Web

MARCH 3, 2012

Or I do: Writing, Journalism, Blogging, Natural SEO, Paid SEO, PPC, Content Marketing, Social Media Marketing, Training, Tutoring, Affiliate Management, Community Management, Analytics, Either way, it means I should need the world’s biggest business cards. Industries and reputations: Some industries stuggle with their reputation.

Project 40

Project SEO Reputation Training 40

Webbiquity SMM

APRIL 12, 2022

Regulatory guidelines: Businesses in regulated industries such as financial services and healthcare, and any publicly traded company, have restrictions regarding what type of information they can publicly share, and when. Use hashtag monitoring tools to search for tags such as #cancel*brandname* or #boycott*brandname*.

Social Media 189

Social Media Policies How To Guidelines 189

Keyhole.co

NOVEMBER 4, 2020

You are also able to identify key influencers who get the highest engagement rates and the number of followers in specific industries and reach out to them right from the tool. They set you up with the right industry data to make smart marketing decisions. Monitoring your brand online has never been easier. Brandwatch.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

APRIL 26, 2023

Monitor the people talking about you online and the kind of influence they have. Monitor who your top supporters are and encourage them to keep engaging with your brand. Monitoring your top influencers, it will help you know who to reach out to when creating effective marketing campaigns.

Metrics 52

Metrics Social Media Tools Sentiment 52

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. Source: Heepsy) 17.

HootSuite 111

HootSuite Brands Price Collaboration 111

Keyhole.co

JUNE 30, 2021

So, the sentiment of the mentions or comments to the posts should be measured to ensure the brand image is on track: Brand mentions: keep track of what’s being said about your brand on social media and manage the brand reputation. It can help find the most popular content in your industry and pick relevant influencers.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

FEBRUARY 13, 2022

You are also able to identify key influencers who get the highest engagement rates and the number of followers in specific industries and reach out to them right from the tool. They set you up with the right industry data to make smart marketing decisions. Monitoring your brand online has never been easier. Brandwatch.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

SEPTEMBER 12, 2011

Megan O’Neill offers helpful tips for increasing exposure of your online videos, including using annotations across videos, creating playlists, and actively participating in the YouTube community. Cohen describes how GE found success with a private social media community. Social Media Case Studies. Social Media Metrics and ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Keyhole.co

MARCH 1, 2023

Therefore, the sentiment of mentions or comments should also be measured (as detailed below) to ensure you’re building a positive brand image: Brand mentions: keep track of what’s being said about your brand on social media and manage the brand reputation.

Data 52

Data Social Media Strategy CPC 52

Kikolani

APRIL 13, 2010

Follow Industry Experts List. It is amazing the kind of relationship you can build with your community simply by following and listening to your readers. Another great feature of HootSuite is the ability to create columns for particular searches so you can monitor anyone who is talking about a particular subject.

HootSuite 151

HootSuite Blogger Ping.fm Twitter 151

Keyhole.co

DECEMBER 26, 2022

So it comes as no surprise that marketers believe that this industry is bound to double its worth to $24.1 The brand’s Instagram influencer marketing campaign strategy is to collaborate with a wide audience through its Insider influencer program. Each of these influencers has ASOS-branded Instagram and Pinterest accounts.

Influencer 52

Influencer Campaign Instagram Data 52

Webbiquity SMM

JANUARY 9, 2012

Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. Derek Edmond details five ways B2B marketers can use Twitter as one of their online marketing channels, such as for link building initiatives and brand monitoring.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Keyhole.co

MARCH 18, 2024

Like the approach of other huge multinational brands like Samsung , Nestlé specializes in curating content based on products, industries, and regions. The key ingredients in Nestlé’s marketing strategy Nestlé has over 2000 brands across cereals, chocolates, coffee, dairy, and baby food.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Webbiquity SMM

FEBRUARY 13, 2017

Curalate also has community management capabilities that allow you to discover uncovered conversations about your brand.” The Attentio Industry Dashboard provides industry insights wrapped up in a straightforward subscription access package. Sample review: “Cision has some smart solutions for brands.

Tools 207

Tools Social Media Netvibes Sample 207

Keyhole.co

AUGUST 15, 2023

Post scheduling , responding to DMs and messages, trend tracking, brand monitoring, performance and data analytics, and collaborating with team members – everything is a breeze with Hootsuite. This social media management tool is a game-changer for digital marketing industry stakeholders.

Social Media 52

Social Media Tools Module Marketing 52

Webbiquity SMM

APRIL 20, 2021

The top reason (56%) that people give for unfollowing brands is “poor customer service.” ” Another 29% unfollow because companies ignore brand mentions and comments. 30% should be educational or inspirational content posted by the brand.

B2B 222

B2B Social Media Vimeo Brands 222