Keyhole.co

FEBRUARY 3, 2024

It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. If you were to visualize it, it might look something like the market share graphic below: ( Image Source ) Why is measuring share of voice important? And that’s just the tip of the iceberg. It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

MAY 30, 2023

Oftentimes, you see a handful of players dominating a particular industry despite having so many brands offering the same thing. You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies. What topics are they covering?

Analysis 52

Analysis How To Marketing Price 52

Hootsuite

OCTOBER 28, 2019

The most important social media metrics for marketers. Consumer : these metrics reflect how active customers think and feel about your brand. Every stage is populated with its own set of must-measure metrics, KPIs that shed light on the effectiveness of your social media marketing. Brand Awareness. Let’s dive in.

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Metrics Social Media CPM CPC 112