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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Social listening is the practice of using social tools to monitor what people are saying about your brand online.

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Social Search Statistics from SES Chicago

Firebelly

Digitalia | Indianapolis Social Media Marketing « SES Chicago 2009 Video: Were you naughty or nice? Main | 5 Ways to Fan the Viral Flame » December 15, 2009 Social Search Statistics from SES Chicago I'm a numbers nerd. If you are too, then this post is for you. Your comment has not yet been posted. View an alternate.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts.

Analytics 204
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How To Use Competitor Analysis To Identify New Marketing Opportunities

Keyhole.co

Oftentimes, you see a handful of players dominating a particular industry despite having so many brands offering the same thing. You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies.

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New Features Added to B2B Marketing Zone and Social Media Informer

Webbiquity SMM

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. Social Media Informer covers topics such as social networking , small business and brand monitoring.

B2B 155
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How To Use Competitive Benchmarking To Boost Your Social Media Marketing Strategy

Keyhole.co

If you aspire for Kylie Jenner-like follower growth for your brand, you are probably still hurting your expectations. You should start measuring your social media statistics with that of the set benchmarks across your particular industry. Let’s say you’re a clothing brand that sells trendy clothes for the trendy GenZ.

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Social media statistics show over 4.26 Customers feel that the brand is open to listen to their opinions, thereby building trust. They are more likely to buy from and stay with brands that communicate with them on an open channel. Social is a cost-effective and prompt channel for businesses to connect with their audience.