Social Media Strategery
APRIL 23, 2012
" "No one is following our Twitter/Facebook/YouTube/Pinterest/LinkedIn/Foursquare account – can PR go get us more fans/followers/likes/subscribers/friends?" As my favorite book, the Cluetrain Manifesto says -. "We "Oh yeah – we're going to need PR to drum up some media coverage too!"
Social Media Strategery
OCTOBER 19, 2008
If you decide that you want to be the social media change agent within your organization and start blogging, creating and editing wikis, uploading videos to YouTube, etc., Bring one of the above books and float some of your ideas. That doesn’t work – you don’t start a blog or a YouTube account just for the hell of it.
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Social Media Strategery
JANUARY 10, 2009
link] sradick I think the most effective guidelines for appropriate behavior on things like Facebook, YouTube, Twitter, etc. link] sradick I think the most effective guidelines for appropriate behavior on things like Facebook, YouTube, Twitter, etc. But the opportunities that social media presents are too great to ignore.
Social Media Strategery
DECEMBER 13, 2008
Don’t tell me it’s too hard or that your boss doesn’t know YouTube from an iPod. If YouTube is blocked where you work, get it unblocked. Maybe someone needs a book on 8 track tape or a beta max video that clearly explains how things change. Those are excuses, not reasons. Meet with your boss about it.
Social Media Strategery
AUGUST 18, 2010
Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Changing teaching strategies from pure text book study to actual practice is a culture shift for institutions. That area has totally shifted!
Social Media Strategery
JANUARY 17, 2009
At EPA, for example, a new employee came up with the idea of doing a contest on YouTube to create outstanding videos to teach people about testing for radon. At EPA, for example, a new employee came up with the idea of doing a contest on YouTube to create outstanding videos to teach people about testing for radon.
Social Media Strategery
SEPTEMBER 18, 2011
Whether it’s the massive budgets or the Super Bowl ad campaigns , or the allure of millions of YouTube views , advertising always seems to receive the most attention from an organization’s executives. For years, advertising has been the big brother in this often tenuous relationship. Speak like a human being.
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