Waxing UnLyrical

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When the FDA won the Internet (also, cicadas)

Waxing UnLyrical

Oh, also: the absolute best way to stay looped in on my upcoming book , as well as my PR news & views, is to sign up for my email list. What did you think of this social media play? Awesome, terrible, meh…? Whichever it is, I’d love to know. Thank you in advance!

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Why Facebook Timeline Ads Suck

Waxing UnLyrical

There is a banner ad for audible.com with a picture of Steve Jobs trying to get me to buy his book. Books are selling and there is about three bumblebees’ worth of buzz on the Internet. Books are selling and there is about three bumblebees’ worth of buzz on the Internet. I will not! In fact, I’m certain of it.

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Ever Tried Going Down an “Up” Escalator?

Waxing UnLyrical

My upcoming online mini-training, “ LIFT OFF! Over and above that, you’ll get a chance to win some really killer books, participate in challenges, and have an incredible learning experience, all for the price of … … precisely ZERO DOLLARS. b) It’s stupid to pass up an opportunity to make your life easier.

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#measurePR: Measuring the Networked Nonprofit with Beth Kanter

Waxing UnLyrical

So, once they got to know one another and each’s shared passion for changing the world through what each did best … what else would they do but write a book together? D’uh! Beth’s visit to #measurePR was an absolute joy. And do join us for the next chat. It will be on Tuesday, Feb. Till then, happy measuring!