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Why Product Marketing Should Own Twitter

Oktopost

She stops by the Radically Transparent podcast to reveal why her product marketing team at Datarails owns Twitter and how product marketing is incorporating social media (both paid and organic) into their Go-To-Market and Product Launch Processes. Watch the recording: Stay in the Loop.

Products 125
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Are You Getting Bad Real Estate SEO Advice?

Small Business Mavericks

» Are You Getting Bad Real Estate SEO Advice? Hat tip to Matt McGee for bringing this to my attention, but I have long thought that real estate agents and brokers were getting bad SEO advice. I mean, for example, Twitter is a great marketing tool. And I’ve seen real estate websites that do that.

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Here’s how you make marketing people love

Convince & Convert

One such industry is real estate, where we often think of Realtors and property managers as homogenous entities that all do, act, and say similar things. That’s why I co-wrote Youtility for Real Estate: Why Smart Real Estate Marketing is About Help, Not Hype. Youtility at All Stages of the Funnel.

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How I Became the Person Most Mentioned by Digital Marketers on Twitter

Convince & Convert

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). How is Pharrell the #10 most mentioned person on Twitter among digital marketers? That guy is EVERYWHERE!

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Over the past couple years, one of the most common questions from business owners has been, “Do I need to be on Facebook and/or Twitter?&# Real Estate. There are a few other options for real estate networking including: activerain.com, wannanetwork.com, realtown.com, realestateforum.com and others.

Industry 231
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The 4 Social Networks I Use Most

Ari Herzog

This forces me to maximize my productivity on each site to see what I want to see without the fluff of anything else taking up that screen real estate. Twitter is useful for me to follow themes and interests through curated lists. I use Twitter to share resources, collaborate, and chit-chat.

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10 social sites you might have missed

Direct Marketing Observations

Pay attention to this post by Coree Silvera titled 36 Twitter Resources: Advanced Twitter Search for Business, It’s loaded with advanced Twitter search tips you probably don’t know about. It’s essentially a mobile advertising and lead generation tool for real estate sales and marketing professionals.

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