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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Not being a Netflix subscriber, I really don’t have a position on this, but I think Social Analytics can work with “Pulse” data according to Douglas Hubbard , who authored a book on the science of harnessing internet buzz to track threats and opportunities. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164
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Understanding the Value of Social Media Data

Buzz Marketing for Technology

There is clearly a spectrum of Social Media data that can be collected by any listening platform like a Radian6 or a Networked Insights. Using a tool like Networked Insights you can take that data and start to understand where the conversations about your brand are happening most, and what the tone or sentiment of those conversations are.

Data 198
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Missed Opportunities

Twist Image

Whether you're using a more complex Social Media monitoring tool like Radian6 or Sysomos or using free tools like Google Alerts and Twitter Search , there really is no excuse not to know what people are saying, where they're saying it, how much of a network they're connected to, and what the overall sentiment is. business book.

Sysomos 108
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Social Media and Your Ever-Expanding Brand

Socialized

It’s a fabulous book on this topic.). If you’re a larger company, look into more sophisticated monitoring tools like BuzzLogic or Radian6. It’s the coffee, but just as importantly, it’s the experience, the decor of the cafes, the furniture, the music, the graphic design of everything in the store.

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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

Share non-financial impact items like an increase in website traffic, improved sentiment about the brand, and relevant fan / follower numbers. She also suggested that we read the book Groundswell – a must read for social media strategists. Listen and join the dialogue with Radian6. Social Media Tools.

ROI 114
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Social media metrics, a video review

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Social media metrics, a video review Written on August 3, 2010 by Espo in Book Review This video book review is on Jim Sterne’s Social Media Metrics: How to Measure and Optimize your Marketing Investment. Have you seen the Radian6 eBook on metrics?

Metrics 28
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It's Time for Real-Time

Convince & Convert

Sometime around next February (in time for SXSW), you’ll be able to hold in your hands, ponder on your Kindle, show off on your iPad, and maybe even listen on your headphones to a new book from me and my pal Amber Naslund. Scott’s book “ UnMarketing &# is out this Fall. It will be a must-read) We Want You! I know it.

Upcoming 125