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Curation is Not Aggregation

Firebelly

JULY 31, 2012

A real collector might only want books about women aviators written by women. An aggregator will get books about airplanes. He’s more interested in small collections that I can easily digest, a curated magazine of sorts, rather than a fire hose of information that will drown me in the first two minutes.

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Aggregator Curation Paper.li Patterns 210
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Content Marketing is More Than Just Blogging

Firebelly

AUGUST 23, 2012

Some basic content concepts: Written word: White papers, ebooks, newsletters, electronic magazines, online articles, print books — you name it. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard.

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