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Disruption Of Disrupted

Twist Image

I read Dan Lyons book, Disrupted: My Misadventure in the Start-Up Bubble , and really loved it. It is a book about unicorns, dragons and company's that are worth billions of dollars with tons of revenue (but not enough profit). It is a book about a company that I know and respect ( HubSpot ). It's a real page-turner.

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New Social Media Research Uncovers the Big Problem for Businesses

Convince & Convert

In Q4 2014, Hubspot released new research called The Social Lifecycle. Several interesting findings in this research, and I was particularly intrigued because the new book I am working on focuses on the impact of speed on business and society. According to Hubspot, consumers expect brands to be on almost 3.5 click to tweet.

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Social Media Expert: How long does it take to become one?

Buzz Marketing for Technology

So I was reading Malcolm Gladwell’s latest book The Outliers the other night and he goes into a discussion about Violinists and on how long it takes them to become a master at their craft. So without spoiling the book for you – the bottom line was – it takes 10,000 hours to become a Master Violinist.

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The Fleeting Value Of Content

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What you get here is, simply, my own take on specific topics (and if you're hungry for others, just look to the left and click on some of the links in my Blogroll or check out Ad Age Magazine's Power 150 ). book publishing. hubspot blog. This means two big, important things: Making money with content is very hard. advertising.

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How I Became the Person Most Mentioned by Digital Marketers on Twitter

Convince & Convert

Lots of great people that I consider to be colleagues and friends were on the list(s) too, and sites I adore like Social Media Examiner, MarketingProfs , Buffer , Social Media Today , and Hubspot made the top 25 sources group as well. These lists would be a lot different if they were focused on G+, Linkedin, Youtube, Pinterest, or Instagram.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad. She’s also the editor of Brain Pickings and writes regularly for Wired UK magazine, The Atlantic and Design Observer. Maria Popova. Connie Bensen. Ellen McGirt. Elise Segar.

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Book Review: The B2B Social Media Book

Webbiquity SMM

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Relationship-based sales.

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