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10 Books Every Social Media Manager Should Read in 2020

Hootsuite

I know you’re already committed to that true crime book club with Shelley from accounting (side note: she doesn’t actually “love serial killers,” right?) but — if I may be so bold — I’ve actually got another book club that I’d love to set you up with. Plus, these books will spark even more passion and excitement for what you do.

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Google+ Marketing For Dummies: My New Book!

Stay N' Alive

Today I mailed in the contract for my new book, Google+ Marketing For Dummies. This will be my 5th book and 3rd in the "For Dummies" series by my publisher Wiley. It also marks my second book for Google+, among 3 other books for Facebook. As a result you may be asking yourself, "Why is.

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Journalism And The New Media With Jay Rosen

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My professional career started off in Journalism (this was prior to becoming both a Publisher and Marketer), so yes, I have a soft spot for all things Journalism. There's also an important link between Journalism and Marketing. There are few who are looking at Journalism and the New Media with a sharper eye than Jay Rosen.

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Google Files for Trademark on the Word Glass

Bill Hartzer

Google has filed a trademark application on the word glass. The Wall Street Journal first reported that a trademark application has been filed. Rob Garner wearing Google Glass. ” Facebook has tried to trademark the word “book.” ” Oh, and also “Facepile.” Marketing Marketing Foo'

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How To Start A Blog For Your Small Business

Buffer Social

Still, if you consistently generate solid content that is crafted with search engines in mind, your articles can eventually start ranking higher on Google and similar sites. Blogger — A free Google product, Blogger has been around since 1999 and has been credited as being a game-changer in the online publishing space.

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Media's Massive Problems With Jay Rosen - This Week's Six Pixels Of Separation Podcast

Twist Image

The last United States Presidential Election called into question what, exactly, is going on with journalism? Traditional media vs. the digital marketplace.The entire world of journalism is being called into question. Who should pay for journalism? In 1999, Yale University Press published his book, What Are Journalists For?

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Can I Have a Word? Five, Actually

Waxing UnLyrical

The inimitable Jay Baer will join us (have you read my review of his new book, Youtility ? 4: Who’s on a Washington Business Journal list? This happened this past Friday, when I found out I’d been included (at #3) on a Washington Business Journal list of “ 10 CEOs to follow on Twitter.” Five, Actually.

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