Adam Sherk

article thumbnail

Pro PR Tips: 100 Tips from Rafe Needleman Published in a Book

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. I ended up going through all 100 tips in one sitting.

Tips 102
article thumbnail

Why the News Business Isn't Profitable

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. You just Google it, right? came over from Google. Or trying to find a handyman?

News 121
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Paywalls, Media Coverage and User Access: What's a PR Pro to Do?

Adam Sherk

Related posts: Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book Does Social Media Increase a Journalist’s Value? Does Google News Sitemaps New Format Help Publishers? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

article thumbnail

Fortune 100 Need to Get More Creative with Twitter

Adam Sherk

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Twitter 145
article thumbnail

7 Conversion Rate Optimization Tips for Publishers

Adam Sherk

Google News Optimization Tips. Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book. This means no messing with HTML or JavaScript code and that tests can be ready to run in less than 5 minutes. Related posts: 10 Practical Twitter Tips for Publishers.

article thumbnail

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

So I searched PRWeb ’s press release archive for a selection of overused terms, buzzwords and marketing speak using a “site:prweb.com” search on Google, for example: I opted for Google over PRWeb’s internal search because internal search results are not typically very good. I chose PRWeb over PR Newswire, Business Wire, etc.

article thumbnail

What Horrible Things Did Time Magazine Do in 1964?

Adam Sherk

My last two books were on reverse mortgages and on how to invest like Warren Buffett. David Halberstam’s book, The Powers That Be, is filled with examples of how senior editors at Time rewrote Vietnam reporting to meld with Luce’s ideology. He died in 2006. Once he died in 1967, the magazine began to rebuild its reputation.