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Travel Brands that Are Doing Social Right

Ignite Social Media

Social media’s impact on the travel and tourism industry continues to grow stronger. In fact, some studies show that over 40% of travelers under 33 prioritize the ‘Instagrammability’. When it comes to reaching these users, here are our top travel brands on social. Travel and Leisure. Fuji ??? (??: philngyn ??:

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. In short, the feed is vibrant and builds aspiration in the audience. But how did they hit the marketing bullseye with their social handles?

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159 of the Best Instagram Reels Hashtags to 10x Your Growth

Hootsuite

That being said: it’s important to recognize that Instagram Reels are a different beast than the main feed. Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Travel hashtags for Instagram Reels. travelling. fitnessgram.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests. What an Algorithmic Instagram Feed Means for Marketers.

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Social Spotlight: How Airbnb kept the lights on when everyone was home

Sprout Social

Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees. At the start of the pandemic, the future was dim for Airbnb. But by summer’s end, the tides had turned.

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Facebook Updates: Dynamic Ads and Website Custom Audience Enhancements

Jon Loomer

This change makes sense particularly due to the concurrent announcement of Dynamic Ads for Travel, which don’t focus on the sale of tangible goods. One limitation to Dynamic Ads in the past was that placement was limited to Facebook (Mobile News Feed, Desktop News Feed and Right Column) and Audience Network.

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10 Famous Instagram Dogs (And How to Make Your Dog Instagram Famous)

Hootsuite

Famous pups partner with brands, sell merch and even publish books! This creates a great mix of highly aesthetic content in their feed. Tuna also has a secondary account ( @travelingtuna ) documenting his exciting travels. The duo travels together, and their photo diary is something you don’t want to sleep on.

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