Akamai Marketing

article thumbnail

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement.

Review 142
article thumbnail

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

Marriott Hawaii bookings are up 40%. Along the way, Spirit of Aloha gathered such interest, they started a blog , to keep everyone up to date. The entire program generated much interest in tourism circles. The result? Maybe travel and tourism will will be the next segment to utilize the power of event marketing.

Eventful 100
article thumbnail

What's your social currency?

Akamai Marketing

When people start with the tools I just want to take a book out of my Kindergarten lessons, shove my fingers in my ear and start saying “ Nah Nah Nah…I can’t hear you! By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter.

Lurker 203