Jeff Esposito

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The Parables of Business

Jeff Esposito

Back in my English major heyday, I was reading 36 books a semester from various authors. I still find myself reading a lot from blogs and eBooks to soft and hard cover, mostly of the business variety. Sure I tell myself that these books aren’t fiction so the data and concepts are more important than the “it.”.

eBook 37
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15 social media tips for small business

Jeff Esposito

There were a ton of great tips; we turned the top 15 into an eBook for the Vistaprint Micro Business blog. Take a look at the book below and feel free to utilize in your business or pass it along to any small business owner you know looking to get into the space. 15 Social Media Tips for Micro Businesses.

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Social media metrics, a video review

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Social media metrics, a video review Written on August 3, 2010 by Espo in Book Review This video book review is on Jim Sterne’s Social Media Metrics: How to Measure and Optimize your Marketing Investment. Have you seen the Radian6 eBook on metrics?

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Crowdsourcing help for Small Business at SXSW

Jeff Esposito

Well, I am just asking for 30-180 seconds of your time, to simply jot down a social media tip or best practice for small business owners on small business in the book that I am carrying – you can think of it of signing an autograph with a custom inscription. So what am I asking you to do? Sound good?