Social Media Strategery

AUGUST 31, 2019

The Pratfall Effect states that people viewed as highly competent are deemed to be more likable following a blunder. And as Robert Cialdini explains in his book “ Pre-Suasion: A Revolutionary Way to Influence and Persuade ” – when you admit your flaws, people are more receptive to what you say or do next.

Compete 77

Compete Authentication Study Issues 77

Social Media Strategery

OCTOBER 8, 2009

Open up your books and show the fans that there’s nothing to hide (unless, that is, you have something to hide). For years, people have accused my Pittsburgh Pirates of keeping their payroll among the lowest in the league and padding their profits instead of reinvesting the money needed to compete for a championship.

Gov 2.0 90

Gov 2.0 Sports Team Web 2.0 90

Social Media Strategery

JANUARY 2, 2010

I was rarely able to carve out an hour a day to read and comment on other blogs, discussion forums, online communities and books. We all face these competing priorities, but we also have to make community participation and professional growth a priority as well. But I’ll continue to read and comment where I can.

Gov 2.0 70

Gov 2.0 Social Media Forums Web 2.0 70

Social Media Strategery

MAY 26, 2009

We’ll always have the opportunists among us (including some large vendors with newly-discovered social media competencies), but at least the skeptics will make ‘em sing for their supper. rather than just adversarial “devil’s advocacy&# for its own sake. chance I’m somewhere between an innovator and a realist.

Gov 2.0 94

Gov 2.0 Types Meme Social Media 94

Social Media Strategery

FEBRUARY 15, 2009

thanks to Rick Levine, Christopher Locke, Doc Searls, and David Weinberger for inspiring this post with their book, the Cluetrain Manifesto. As Tom Peters put it so well in his first book. You can either jump on the Government 2.0 cluetrain or get hit by it. Which one will you be? The pioneers will be easy to spot.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134