Buzz Marketing for Technology

JUNE 27, 2008

Home Contact Me My Articles My Blogs My Workshops News Search Tag Cloud. My Workshops. My Blogroll. For example, a powerful minority within the marketing department of a tool manufacturer engages a consultant to do a market survey. Becky Winant and I are partnering to lead the workshop Experience The Satir Change Model.

Patterns 279

Patterns Tag Cloud Groups Groups 279

Buzz Marketing for Technology

JULY 28, 2008

All that is well and good, and I am sure that they will find and create maps and models and diagnostics and workshops and full-blown strategies, and will capture their markets with prescriptive approaches … that’s what their business models demand. These global management consulting firms will move into this area full force.

Organization 100

Organization Review Web 2.0 Tools 100

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. And that’s just the beginning. So, what is “Open Community&# ? Read All About It!

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

NOVEMBER 17, 2010

As a regular reader, you’ll have noticed that I’ve started making frequent use of tools in the WordPress platform such as block quotes and different forms of emphasis via bolding or italicizing different bits of copy. Pull out the bag of tricks. Not that your posts are interminably long. Read All About It!

Class 215

Class WordPress Creative Commons Postrank 215

Buzz Marketing for Technology

JUNE 27, 2008

tools and other ICTs effectively to develop and advance their work. >. That’s a photo of me from last summer teaching a workshop in Cambodia about Web 2.0. On my blog I write about how to use the tools - the different social networking sites - but the tools come and go - what’s important is the art of networking.Â

Web 2.0 100

Web 2.0 Project Wiki Tools 100

Waxing UnLyrical

SEPTEMBER 13, 2010

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. The biggest problem with measurement is a lack of understanding of the basic principles of this art. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Read All About It!

Class 134

Class Postrank Tourism Blogroll 134

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: conviction is a powerful tool. While I would hate to see anyone die a horrible death, it’s remarkable how strongly the Apostles believed in what they were doing; so strongly, that many of them were martyred because of it. Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Buzz Marketing for Technology

JUNE 27, 2008

The notion of “workshop&# as a metaphor. Learner experience (19). Learning design (33). Pathfinder (8). Policy and strategy (4). Research methodology (1). Social networking (11). Teaching (14). Technology (26). Meta Login WordPress. Brian Kelly. David Wiley. Denise Whitelock. Eric Duval. Ewan McIntosh. George Siemens. HEA Pathfinder.

Wiki 100

Wiki Conference Policies Education 100

Waxing UnLyrical

OCTOBER 19, 2010

The predictive text and results that show in Google Instant for various keyword combinations are in themselves excellent tools to find the most relevant keywords to use for your site. Finding those keywords your users are searching for most frequently is getting easier. Pay-per-click (PPC) advertising costs might increase. Read All About It!

Google 254

Google Class Creative Commons Yahoo 254

Waxing UnLyrical

OCTOBER 6, 2010

Before I set foot in the place, I knew that the crowd I was going to speak with would be a bit more conservative a bit more skittish about getting involved with social networking a bit more unaware (than the “average bear&# ) on how this tool can potentially help them a bit older than the average audience I’m used to speaking with.

Class 182

Class Postrank Comments Tourism 182

Waxing UnLyrical

OCTOBER 22, 2010

It’s not so much a question of how fancy the tools are that you’ll use. [We are also] considering changes to the micro-site to track conversions from site to scorecards to email campaigns that hopefully lead to sales. It’s about what you’re going to try to get your target audience to do. Read All About It!

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

OCTOBER 12, 2010

Couch to 5k sounds like a great tool for me to try. I have been following Lindsays running/training for a bit, but havent chimed in before. Ive been trying to get into running myself, but failing miserably. I ran a bit as a youngster, but its been ages. Best of luck on Saturday, Lindsay! I know you will run beautifully. Read All About It!

Class 214

Class Training Postrank Flickr 214

Waxing UnLyrical

NOVEMBER 7, 2010

How to: choose the right blog tool , from Arik Hanson ‘s Communication Conversations. Why: I’ve used David’s book, The New Rules of Marketing and PR , for my classes at Johns Hopkins for the last two years. Because what he says is Just. I suspect his new book might have a new place on my syllabus. Definitely a palomino.

Class 144

Class Creative Commons Postrank Conference 144

Waxing UnLyrical

OCTOBER 14, 2010

That is something Ive been trying to focus on more and more, especially since taking Ann Wylies writing workshop a few months ago (if ever you can, you should take it, its great). I think it adds to the readability of the post, i.e. how easy it is to read. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Read All About It!

Class 178

Class Flickr WordPress Template 178

Social Media Strategery

JANUARY 12, 2010

Development Social Media Open Government Directive Workshop Results in More Questions Than Answers…For Now Tue, Jan 12, 2010 Government 2.0 I’m really looking forward to future workshops where hopefully some of those ideas have turned into solutions that are shared and improved upon. A cross-functional team?

Gov 2.0 90

Gov 2.0 Questions Wiki Transportation 90

Buzz Marketing for Technology

JUNE 27, 2008

We also have a list of KM Measurement Tools and Resources to guide you to more detailed information on this topic. -->. I dont doubt that these tools will have some impact on how governmental information and services are delivered. KM Blogroll. and Five Tips for Effective KM Measurement Systems. Missing the Boat on KM.

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Social Media Strategery

JANUARY 26, 2009

I went in and created dozens of wiki pages on every social media tool I found. So, when a junior employee tells me that social media is scary , all I have to show them the benefits of social media, of how you can use these tools to position yourself how you want to be seen and where you want your career to go. The Whole. :

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

SEPTEMBER 13, 2009

Expo in May 2010, but that’s a long, three-day event and I think there is room for “workshops&# where people can (1) learn new things and (2) drill down into practitioning, and answer questions like you pose. Looking forward to all kinds of interesting formats (workshops, roundtables, panels, keynotes, etc.!) For the Gov 2.0

Gov 2.0 104

Gov 2.0 Conference OpenID Eventful 104

Social Media Strategery

JANUARY 3, 2009

The very next day, on January 15th, I’ll be giving a presentati on at the Tech Council of Maryland’s “Power Networking Tips, Trends, and Techniques workshop. Dear IT Guy, Can You Actually Use the Tool You’re Creating? Looking forward to being on another panel you are moderating. The Whole. :

Upcoming 50

Upcoming Gov 2.0 Social Media Web 2.0 50

Social Media Strategery

MAY 26, 2010

I think we started to accomplish that this year – the many panel presentations and workshops seemed more conversational and attendees seemed more willing to ask questions. Dear IT Guy, Can You Actually Use the Tool You’re Creating? Last year, I said I wanted to hear more about the processes behind the success stories.

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Waxing UnLyrical

DECEMBER 16, 2010

So I suppose I could also say "is a great tool for establishing relationships.". In my case the objective is to eventually extend some of the online relationships into personal friendships where at least on some rare occasions I see the people at conferences or if they are local for coffee, etc. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Social Media 224

Social Media Class Creative Commons Flickr 224

Social Media Strategery

APRIL 26, 2009

While the tools and the technology can and always will change, the fundamental challenges of changing the culture of the government remain eerily similar. tools are different because they are “powerful&# (thereby implying that previous tools were not). Government 2.0 circa 1995) Government 2.0

Gov 2.0 93

Gov 2.0 Social Media Conference Social Networking 93

Waxing UnLyrical

DECEMBER 6, 2010

Its interesting that youre talking about trying to step away from the tools and go to more events. Kicking it up: step away from the tools. So much of my "talk" on social networking sites is a combination of promoting things Im doing for Johns Hopkins or Women Grow Business and also my personal life. Read All About It!

Class 211

Class Comments Eventful Conversation 211

Social Media Strategery

OCTOBER 17, 2009

Sites that are supposed to show data flow in fact are partial and ideological — so often it’s extreme leftists merely baking their ideologies into these tools and celebrating themselves and their consulting. link] sradick Thanks for that link Tad! link] Getting Past the Honeymoon of Gov 2.0 « FollowYourGov [.]

Gov 2.0 94

Gov 2.0 Sharepoint Web 2.0 Conference 94

Social Media Strategery

NOVEMBER 25, 2009

conferences, seminars, workshops, Twitter, and the blogosphere. Dear IT Guy, Can You Actually Use the Tool You’re Creating? Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0 trends that have really emerged in 2009. The Whole. :

Gov 2.0 120

Gov 2.0 Social Media Review Web 2.0 120

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., But when it comes to the most difficult parts of research – where domain expertise is required, even the best tools tend to fall short. website visitors and sales leads) 3.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

DECEMBER 9, 2010

in our digital tools had us reaching for the stars and we ended up getting a black hole. Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. I recently went to a workshop on YouTube and I had asked the members of the organization I worked for if they had any questions about YouTube.

Video 218

Video Class iPad Film 218

Waxing UnLyrical

NOVEMBER 20, 2010

What part of, “measure [what] has an impact as opposed to simply focusing on the tools,” isn’t easy to understand? How can you not grasp the importance of measuring numbers that matter instead of numbers that make you look good? Sean: Angela Sinickas is a treasure trove of case studies. Read All About It! These fine folk did: Jan.

Conference 179

Conference Postrank Tourism WordPress 179

Buzz Marketing for Technology

JULY 24, 2008

UKeiGs recent Liverpool Internet search workshop was filled to capacity. It was a packed day with a significant amount of new content and plenty of time for participants to try out the tools and techniques for themselves. Type in your search once and click on the search tools one by one. Wednesday, May 21, 2008. Previous Posts.

Sharepoint 100

Sharepoint Tips Mashup Yahoo 100

Waxing UnLyrical

NOVEMBER 1, 2010

On his blog , Nick says: “Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them.&# However, Nick is dead wrong about the lack of tools. However, I stand by my belief many students wont see or have access to these tools.

Class 258

Class Education Metrics Creative Commons 258

Waxing UnLyrical

JANUARY 27, 2011

Even with the online database tools, its still going to require some amount of time to review and narrow the focus. I wrote a post recently with a few examples of requests Ive heard from clients / prospective clients (at [link] if youd like to read). Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Class 279

Class Press Release Flickr Comments 279

Buzz Marketing for Technology

JUNE 27, 2008

You start to get motivated to want to find a tool that helps make your space more conversational and co-creative/crowsourced in terms of production/interpretation of content/ideas (Hello Wiki). Training Leadership Summit Workshop Summary. Comment by dan stuart — May 16, 2008 @ 7:59 am. [.] My Archives. Select Month May 2008.

Web 2.0 113

Web 2.0 Wiki OpenID Virtual World 113

Waxing UnLyrical

DECEMBER 2, 2010

A one-sentence cover letter wouldnt get anywhere with me, as I use cover letters as a tool to determine if the person can write, pays attention to punctuation and grammar, etc. On cover letters: A cover letter that "creative" is taking a big risk. Where you saw chutzpah, I rolled my eyes. Read All About It! These fine folk did: Jan.

Class 208

Class Applications Creative Commons Organization 208

Waxing UnLyrical

NOVEMBER 24, 2010

So they brought in the Top 10 STA travel advocates who did not already have an online presence, taught them the tools of the trade and sought to inspire them with existing examples of travel-based social media best practice. However, they wanted to amplify this positive WOM by bringing STA’s advocates online. Read All About It!

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Buzz Marketing for Technology

JUNE 27, 2008

It’s apropos as I was just having a very similar discussion today with a group of faculty attending a workshop who were also using Elluminate and experiencing the backchannel directly for the first time. Blogroll. -->. I think Jen has it right… here is some of the position I take with the skeptics. August 2002 (16).

Meeting 100

Meeting RSS Education Class 100

Social Media Strategery

MARCH 7, 2010

Recently we took part in an Open Government Directive Workshop in DC and one of the key takeaways for me and many others (I think) was to let people know about whatever it was that agencies were doing. were nothing more than a new collaboration tool (Google Wave, anyone?), link] thesiteman Steve a great post – as usual.

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Buzz Marketing for Technology

JUNE 27, 2008

Where the Web serves as an avenue of inquiry, it seems natural that part of the student-centredness should be in the choice and configuration of tools for action. Database-driven server-side applications (and the tools to build them) matured by the end of the millennium. Ive developed a workshop game using some of these ideas here.

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165