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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

If you have a website that depends on traffic from search engines then your reputation is vulnerable to external forces. Online Reputation Management or counter-SEO is a specialized area that requires professional skills and tools. Use blogroll on company blog with link to other company domains.

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Videos from popular sites like YouTube can also be optimized for indexing by the major search engines.

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Free Tools for Monitoring Hot Search Trends

Adam Sherk

Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity. The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. Does this work? So how do you monitor these trends?

Trends 146
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25 Major News Sites Ranked By Page Speed

Adam Sherk

Both the official announcement and Matt Cutts’ follow-up post emphasize the fact that site speed is just one of 200+ ranking factors and signals like relevance and reputation continue to carry much more weight. Every little bit counts, layer upon layer to get your site where it should be, achieving your end goal in your marketing efforts.

Sites 161
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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

As many of you know, I’m working with influencer marketing platform, The Shelf. Every PR or marketing person who is focused on journalists or bloggers should read this. So first, a little background: I’m the co-founder of The Shelf, an influencer marketing platform. Then, one day, I had a small epiphany. My First Epiphany.

Blogger 100
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The Most Popular NFL Teams on Twitter and Facebook: 2010 Season

Adam Sherk

I guess that’s a fitting testament to that Oakland fans and their reputation for being a little out of the ordinary. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Team 188
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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

If you are going down the free route, use Google Blog Search, Technorati, and blogrolls to find relevant blogs. So, the hardest job is often counseling clients in competitive markets that good community behavior will be rewarded … eventually. Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. Answers Yahoo!