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How to Own Your Blogger Outreach Process

Convince & Convert

When the budget doesn’t allow for a blogger outreach tool, you can find bloggers by Googling for blogrolls on a topic orby using a tool like Tweepi to tap into bloggers on Twitter. It’s a time consuming process, but if you use a little more time to do everything the best way, you’ll get the best results.”

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

A word of caution, though; if your business’ internal systems and/or processes are broken, there’s no amount of social media activity that can fix that, as Jen Zingsheim and Mark Story point out on last week’s Media Bullseye Radio Roundtable. Social media is a great way to start doing this. pts Settings. Wanna Subscribe?

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When Clocks And Calendars Collide

Waxing UnLyrical

Saris, street vendors, bangle-sellers, processions, happily homeless dogs and cats, are the there and then. Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments.

Postrank 129
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Bringing Open Community To Public Relations

Waxing UnLyrical

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. And that’s just the beginning. Click here to try reconnecting the live stream. | pts Settings.

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Measurement… Supplemented

Waxing UnLyrical

I want to emphasize the fact that CRN’s selection process for the SMAB was very carefully done to bring in credible voices who are very familiar with the FTC guidelines. How will they change their landing page/site to optimize conversions? Did they understand/use full disclosure, whether paid or not? Sales of what? pts Settings.

Postrank 151
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Steven M Smith - The Satir Change Model

Buzz Marketing for Technology

My Blogroll. Virginia Satir, a pioneering family therapist, created a change model to help families process change. This article explains Satirs model and offers insights into how to more effectively manage the change process. The chaos stage is vital to the transformation process. Recommended. AYE Conference. Colleagues.

Patterns 279
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From Couch To 5K: Why Lindsay Allen Runs

Waxing UnLyrical

When I heard she was training for her first-ever 5K race and trying to raise funds for Special Olympics Michigan in the process, I asked her to tell me more. I’ve long admired her sense of humor, practicality and tenacity. Image: The Q via Flickr, CC 2.0 In Lindsay’s words: I’ve never been a runner. pts Settings. Wanna Subscribe?

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