Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Adam Cohen

JULY 19, 2010

You can also find me on Twitter before during and after. This post was mentioned on Twitter by prblogs, twitips MV. twitips MV said: Social Media Chat Tuesday, July 21st: There are regular chats on Twitter, and then there’s hashtagsocialmedia.com… [link] [.] More about this blog here. Thanks for dropping by.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What you give your community, otherwise, seriously, why should they care?

Lurker 203

Lurker Klout Policies Consultant 203

Waxing UnLyrical

NOVEMBER 3, 2010

So I’m quite delighted that he will be joining the #measurePR Twitter chat on November 9, to talk about social media ROI and possibly quite a bit else. November 9, 12-1 pm ET, on Twitter – use #measurePR. This post was mentioned on Twitter by Shonali Burke, ehill2. And I hope we’ll see you. link] Nov.

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Postrank ROI Tourism Blogroll 255

Waxing UnLyrical

AUGUST 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man? It is difficult and expensive to attribute financial value to these areas.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

NOVEMBER 15, 2010

You can catch up with her on Twitter or by email. Comment as pts moderator Lauren Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! This post was mentioned on Twitter by Erica Holt, Hilda, Violetta, Brian Reilly, matt_case and others. She lives in Takoma Park, Md., pts Settings.

News 274

News Google SEO Postrank 274

Adam Sherk

AUGUST 11, 2010

Lauren: Our team started the NBCLocal account a little over a year ago because we wanted to be part of the Digg community in the most transparent way possible, and we wanted to connect the national and international Digg community with interesting local stories. What are your aims for that profile?

Digg 166

Digg Marketing News Press Release 166

Waxing UnLyrical

FEBRUARY 7, 2011

Comment as pts moderator 3HatsComm Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Shonali Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Postrank 161

Postrank Class Tourism Blogroll 161

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. For anyone who’s asking, “Why?&# here’s your answer.

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. For anyone who’s asking, “Why?&# here’s your answer.

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Waxing UnLyrical

NOVEMBER 6, 2010

Comment as pts moderator Joe Hackman Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Shonali Burke Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

DECEMBER 28, 2010

They’re doing such a good job of it, that they’re getting their customers and community to tell their stories for them. It is really about using the channels so well, building such good relationships with one’s community, that they are energized to tell your story for you. I’ll never forget that. pts Settings.

Class 237

Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

DECEMBER 11, 2010

This post was mentioned on Twitter by Shonali Burke, Shonali Burke. Sign out Leave your comment here. Comment as Show More Trackbacks Tweets that mention Colors Of My Life | Waxing UnLyrical -- Topsy.com says: December 11, 2010 at 9:34 am [.] Shonali Burke said: @shovelrobert Hi! Read All About It! These fine folk did: Jan.

Postrank 145

Postrank Tourism Blogroll WordPress 145

Waxing UnLyrical

OCTOBER 23, 2010

I didn’t know how this “Twitter thing&# worked. So I answered the question that Twitter used to ask at the time (what are you doing?) Because if my Twitter stream is an extension of who I am, then it will reflect just that. Have I “grown up&# in my use of Twitter and other platforms? Or pathetic.

Creative Commons 162

Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

OCTOBER 24, 2010

This post was mentioned on Twitter by Shonali Burke, Kim Wells, Kim Wells, Susan Smith, Yancey Thomas and others. Yancey Thomas said: Weekly Roundup: Rethinking Color | Waxing UnLyrical [link] [.] Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Debbie Weil

SEPTEMBER 24, 2010

I love her observation that "the networking goes on in the sidebar, too" through a carefully selected blogroll. But with the ick factor not a concern, corporate blogs are an awesome tool for networking (especially when turbo-powered by its new best friends Facebook and Twitter). Read on for the dirt on corporate blogging.

Blogroll 156

Blogroll Blogger Guidelines Company 156

Waxing UnLyrical

SEPTEMBER 21, 2010

Just follow along and/or participate on Twitter (or Tweetgrid or Tweetchat) using the #measurepr hashtag. Comment as pts moderator Don Bartholomew Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! And I hope you’ll join us for our next chat. Tuesday, September 28, 12-1 pm ET.

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Postrank ROI Class Tourism 150

Waxing UnLyrical

OCTOBER 28, 2010

1 – 2:30 pm ET, follow/participate on Twitter using the #netsol hashtag. This post was mentioned on Twitter by Shonali Burke, Annette Montalvo. Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? See you there! Sign out Leave your comment here.

Postrank 165

Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

OCTOBER 10, 2010

Why: Amplify is one of the most interesting, community-oriented social platforms around. Comment as pts moderator Joe Hackman Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! This post was mentioned on Twitter by Shonali Burke, Joe Hackman. Joe’s post explains why.

Postrank 149

Postrank Class Tourism Blogroll 149

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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Badge Disqus Web 2.0 Retail 201

Waxing UnLyrical

NOVEMBER 27, 2010

This post was mentioned on Twitter by Jewel Figueras and PRWeekend, Jeff Domansky. Jeff Domansky said: Nice and simple from “one of the best” Simply the Best #PR [link] [.] Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Creative Commons 166

Creative Commons Postrank Tourism Flickr 166

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Vague statements will not help your case, and as @bustedblonde told me over Twitter: “Don’t hide behind [them].&#

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

OCTOBER 9, 2010

Comment as pts moderator Tinu Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Shonali Burke Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Postrank 134

Postrank Class Tourism Blogroll 134

Akamai Marketing

MARCH 23, 2011

But understanding how to begin your social media presence is the first phase, building community then analyzing and measure the community and Wikibrands includes those very important topics as well. Understanding the needs of humans, rather than computers is the essence of Wikibrand success.

Review 142

Review Company Klout Policies 142

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. Comment as pts moderator Linda Machado Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! This post was mentioned on Twitter by Tom Broadbridge.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Social Media Strategery

MAY 2, 2009

Development Social Media “I want a Twitter for All the Various Parts of the Government&# Sun, May 3, 2009 Government 2.0 At least that’s what Chris Brogan said this week at the Society for New Communications Research NewComm Forum. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 85

Gov 2.0 Twitter Web 2.0 Wiki 85

Waxing UnLyrical

DECEMBER 13, 2010

Comment as pts moderator Amber Francis @defineamber Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! UStream will automatically post an update to my twitter, [link] when I begin livestreaming and provide a link to watch. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Flash Mob 222

Flash Mob Ustream Class Film 222

Waxing UnLyrical

DECEMBER 5, 2010

As I wrote yesterday’s post, and then read through the comments, I re-learned a lesson I thought I’d already learned: that the community you are trying to build is great; but the community you have is even more important. And her recap still touches me. Determining the business value of HootSuite Pro , by Joe Hackman.

Class 202

Class WordPress Postrank Comments 202

Waxing UnLyrical

OCTOBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali From Couch To 5K: Why Lindsay Allen Runs October 12th, 2010 Tweet I’ve known Lindsay Allen for the last two years or so, first meeting her on Twitter, and then taking that connection offline.

Class 214

Class Training Postrank Flickr 214

Waxing UnLyrical

OCTOBER 20, 2010

This post was mentioned on Twitter by Dr. Mark Drapeau and Dr. Mark Drapeau, Shonali Burke. Comment as Show More Trackbacks Tweets that mention 10 Reasons to Attend IABC/DC Metros Silver Inkwell Awards Gala | Waxing UnLyrical -- Topsy.com says: October 20, 2010 at 12:50 pm [.] Read All About It! These fine folk did: Jan.

Postrank 182

Postrank Tourism Blogroll WordPress 182

Waxing UnLyrical

OCTOBER 3, 2010

And whether we realize it or not, we’re almost always on some “stage&# or other; with business partners, clients, even on Twitter. This post was mentioned on Twitter by Shaun Dakin, Shonali Burke. Image: Lori Tingey via Flickr, CC 2.0 Commanding attention becomes even more important when you’re making a presentation.

Postrank 169

Postrank Tourism Flickr Blogroll 169

Waxing UnLyrical

SEPTEMBER 5, 2010

Comment as pts moderator Jill Foster Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Shonali Burke Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Project 177

Project Class Postrank Diagrams 177

Waxing UnLyrical

SEPTEMBER 7, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It!

Social Media 146

Social Media Postrank Tourism Blogroll 146

Waxing UnLyrical

OCTOBER 19, 2010

You can catch up with her on Twitter or by e-mail. Comment as pts moderator Dan Jeffers Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! Erica Holt has more than 8 years experience developing digital marketing strategies for non-profit and public sector clients. pts Settings.

Google 254

Google Class Creative Commons Yahoo 254

Waxing UnLyrical

SEPTEMBER 28, 2010

Because other than my limited (primarily to Twitter and the company’s customer service hot line) communications with Pepco, I really had no idea what their efforts entailed. “The JIC is responsible for coordinating messages, researching inquiries, and is the center of our communications strategy.&# Completely.

Social Media 153

Social Media Postrank Energy Tourism 153

Waxing UnLyrical

OCTOBER 1, 2010

As usual, the community came up with gems to share with others (and you), including talking about how our measurement journey has changed over time And sharing resources, like Katie Paine’s social media measurement checklist , and IPR’s new website. The community’s generosity of spirit never ceases to amaze me.

Postrank 146

Postrank Tourism Blogroll WordPress 146

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. As soon as I did my credibility would be shot.

Class 184

Class Blogger Issues Review 184