Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. And a lot of us are fatigued right now.

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Waxing UnLyrical

NOVEMBER 23, 2010

In 2010, blogs and bloggers are truly influencers. Mark as read Approve comment Great post, Jaxx- definitely a growing trend as bloggers are increasing their credibility and influence and companies are taking notice. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Do we really want that?

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Waxing UnLyrical

OCTOBER 6, 2010

Because at the end of the day, you don’t have to be a rock star like Jimi Hendrix to have that kind of influence – even if it’s on a “small&# scale. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Do you have any stats or research to back this up? Read All About It! Wanna Subscribe?

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Waxing UnLyrical

JANUARY 23, 2011

5 influence traps you must avoid , by Valeria Maltoni. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Why: OK, perhaps not uber-long (887 words). Still chock-full of great advice and a personal experience that makes it all the more relevant to folks in this situation. Why: 984 words.

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Buzz Marketing for Technology

JUNE 27, 2008

My Blogroll. Some members influence the design of support features for the new products. The Satir Model: Family Therapy and Beyond , ISBN 0831400781, Science and Behavior Books, 1991. Home Contact Me My Articles My Blogs My Workshops News Search Tag Cloud. Contact Me. My Articles. My Workshops. Recommended. AYE Conference.

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Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Book Reviews. Influencers. Popularity: 17% [

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Waxing UnLyrical

FEBRUARY 8, 2011

Everything we do, every decision we make, is influenced, in part, by some sort of list. Get Shareaholic test Filed under Public Relations , Social Media | Tags: how to get on a list , influence , Social Media | Comments (15) Site settings comment help? Read Me On BNET Watch Me In Action Book Me! Regardless, thanks for visiting!

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Social Media Strategery

JANUARY 10, 2009

Because inevitably, the next level brings more pay, more power, more respect, and more influence. Social media gives employees an unprecedented ability to use their voice to gain credibility, influence, and power within the organization – for better or for worse. 5 Reasons Social Media ISN’T Scary « Adriel Hampton [.]

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Koka Sexton

DECEMBER 20, 2009

There are paid services you can use to identify influencers online but they are expensive and not appropriate for quick hits in a new topic. Now is Gone List of Case Studies Geoff Livingston, author of the book Now is Gone maintains a list of social media case studies on his blog of the same name. Use wp_list_categories() instead.

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Koka Sexton

DECEMBER 20, 2009

There are paid services you can use to identify influencers online but they are expensive and not appropriate for quick hits in a new topic. Now is Gone List of Case Studies Geoff Livingston, author of the book Now is Gone maintains a list of social media case studies on his blog of the same name. Use wp_list_categories() instead.

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List Social Media Case Study Wiki 96

Waxing UnLyrical

JANUARY 7, 2011

On Influence In Public Relations And Social Media | Waxing UnLyrical says: January 11, 2011 at 7:16 am [.] Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? This post was mentioned on Twitter by Shonali Burke, Shonali Burke and Shonali Burke, Rebecca Ames. Rebecca Ames said: Thanks for the link!

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Social Media Strategery

NOVEMBER 23, 2008

In the social media community, Chris is a big domino, or as Malcom Gladwell put it in his book, the Tipping Point, a “ connector.&# By reaching Chris, you’re not reaching just one person, but a whole army of people who are following him. The influencers are no longer restricted to just mainstream media like the Times or CBS News.

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Bare Feet Studios

NOVEMBER 13, 2009

Barriers and Gate-Keepers Are Being Removed One of the most exciting accomplishments for me professionally occurred 5 years ago when one of my clients had her blog added to Tom Peter ’s blogroll. Mary Schmidt was a marketing consultant who had a common name in a crowded profession, along with the usual limited budget of a solo-preneur.

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Koka Sexton

NOVEMBER 14, 2008

I just published on Social Influence Marketing which might make interesting reading too (if I may add myself!)[link] Social Influence Marketing: Strategies & Tactics to Win Customers ¬ Lisa McNeill #273 March 13th, 2008 at 12:32 pm Wow. It certainly gives me a lot to read this weekend. Use wp_list_categories() instead.

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Social Media Strategery

JANUARY 17, 2009

Learned From a Book or From Doing? Thank you for posting……… [link] iphone repair This “one to many” and “many to many” strategy will create a wide scale social influence on the customers and communities they serve. Twenty Theses for Government 2.0, link] Is Enterprise 2.0 Social Media Strategery [.]

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Gov 2.0 Social Media Wiki Technorati 93

Waxing UnLyrical

NOVEMBER 18, 2010

Another popular technique is to only read posts/stories from a list of pre-identified influencers, since these are the people who are ultimately driving earned media conversations. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Stop being lazy. Read All About It! Wanna Subscribe? Shall We Tweet?

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Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

JANUARY 27, 2011

But all of a sudden, S0-And-So is no longer available… but you still want me to do a book review/product giveaway that So-And-So is promoting. The press person took a very firm stance, saying his integrity was not for sale and covering costs doesnt influence his decisionsand that he doesnt work with that type of company.

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Waxing UnLyrical

NOVEMBER 24, 2010

And they research and they monitor (sometimes for up to three months) just to find out: a) Who a brand’s target audiences are; and b) Who the key influencers within that community are. They go to, sometimes, incredible lengths to create experiential opportunities to get those influencers talking about brands. Then they plan.

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Creative Commons Case Study Travel Flickr 197

Convince & Convert

SEPTEMBER 21, 2010

My book (and my work) grows far richer for this dialogue. My book (and my work) grows far richer for this dialogue. My book (and my work) grows far richer for this dialogue. going so our COMMUNITY INFLUENCERS ?can going so our COMMUNITY INFLUENCERS ?can going so our COMMUNITY INFLUENCERS ?can

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Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. A few journalists, analysts, and business-book authors in any industry segment stood out. Influencer Marketing Becomes the New Advertising. But while those tactics have declined, influencer marketing has taken off.

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ProBlogger

JANUARY 27, 2012

You might do this with a “best-of” list post or with a blogroll —however you do it, but Google sees you sharing high-quality content with your audience, and rewards you for it. Social recommendations are becoming a huge influence on how search engines view your content and that’s exactly what active social media pages are.

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Google URL SEO Engineering 51

Koka Sexton

OCTOBER 8, 2008

If we are playing the game of life to win, we would make a Conscious effort to surround ourselves with positive influences and happy thoughts. Since this is harder said than done, making the effort to the best of your ability will start the ball rolling in the right direction. Use wp_list_categories() instead. Use get_bookmarks() instead.

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The Way of the Web

AUGUST 12, 2010

Influence and Empire Avenue → Thoughts on UK magazine ABC figures… August 12th, 2010 · View Comments It still feels a bit weird not to be involved in the magazine industry when the ABC figures are released – although I’m getting used to examining the RAJAR figures for radio instead.

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Adam Sherk

JUNE 29, 2010

I wonder if now that many press releases are seen directly by the public (skipping the media as the middle man) there is a tendency to use more marketing speak as a way to try to influence perceptions. Of course, now i can’ wait to see Arthur Plotnik’s book. David – thanks. As if I needed motivation!

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Press Release Marketing Class List 279

Viper Chill

MARCH 4, 2010

Collaborate with Influencers Some of the most popular posts on PluginID were the ones where I collaborated with other influences in the personal development niche. I personally tried to interview Eckhart Tolle (an author who has been featured on Oprah and sold millions of books) but didn’t get very far.

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