Buzz Marketing for Technology

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IBM Social Computing Guidelines

Buzz Marketing for Technology

These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. In 2005, the company made a strategic decision to embrace the blogosphere and to encourage IBMers to participate.

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The Bamboo Project Blog

Buzz Marketing for Technology

38% of organizations surveyed for an upcoming study from Aberdeen said the biggest growth in learning and development over the next year will come from รข??informal This tends to create a higher profile for men in the blogosphere because theyre quite literally creating an "old boys network"--right in front of our eyes!

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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

The table below, taken from Web Worker Daily’s upcoming book “Connect! Knowledge workers create and manage information, massaging it into intangible knowledge goods. Web workers create and manage relationships across knowledge goods, hardware, and people. October 8th, 2007. 7:59 AM PT. Check it out!

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