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Does your brand take bloggers seriously?

Sherrilynne Starkie

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers.

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The Great Content Debate: Defining What Online Engagement Really Is

Social Media Today

The term “engagement” or “content engagement” is tossed around the blogosphere and in publisher circles around the world. Many of the stakeholders can’t agree on what really defines engagement.

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Just Because You Can (Publish an eBook), Doesn’t Mean You Should

Debbie Weil

The wonderful thing about the new world of publishing is that anyone can write, publish and start selling an eBook on Amazon Kindle. The unfortunate thing about the new world of publishing is that anyone can write, publish and start selling an eBook on Amazon Kindle. Write something, anything, hit the button and publish.

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Blogosphere Trends + Readability Scoring

ProBlogger

Way back in 1954, a fascinating (seriously) book called Know Your Reader: The Scientific Approach to Readability cited multiple studies and experiments in which changing the reading level of published material increased readership by as much as 50%. Blogosphere Trends + Readability Scoring. Let us know in the comments!

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Blogosphere Trends + A Challenge

ProBlogger

Thanks for joining me for another edition of the weekly blogosphere trends, provided by Regator.com. Consider each then choose the best one before publishing. Blogosphere Trends + A Challenge. This column is written by Kimberly Turner from Regator (a great tool that gathers and organizes the world's best blog posts) - Darren.

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Blogosphere Trends + Interview Tips

ProBlogger

As always, the weekly blogosphere trends have been provided by Regator.com. Try a brief, polite email or phone call first, detailing what you’d like to talk about, the amount of time you expect it to take, why you are interested in talking with that individual in particular, and when/where the piece will be published. Share This.

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Blogosphere Trends + Improving Readability

ProBlogger

Proofread carefully before you publish. Everyone makes mistakes (mentioning typos in a post always scares me because that’s inevitably when something sneaks past you), but endeavor to make as few as possible because once you hit publish, your errors stick around on the internet. Blogosphere Trends + Improving Readability.