Buzz Marketing for Technology

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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

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IBM Social Computing Guidelines

Buzz Marketing for Technology

These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere. In 2005, the company made a strategic decision to embrace the blogosphere and to encourage IBMers to participate.

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The Bamboo Project Blog: 21st Century Workplace Literacy: What Does that Mean and How Do We Engage More People in the Discussion?

Buzz Marketing for Technology

However, I think the people in the blogosphere now honestly want to learn about the future. Like you said, they may not using the most effective approach right now (just talking to each other), but people who are actively participating in the blogosphere now have a big head-start in any case. bloggers) in both groups.

Project 100
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The Bamboo Project Blog: De-Grading the Workplace

Buzz Marketing for Technology

In one of those serendipitous moments that occurs so often in the blogosphere, a few days later I saw that Christy Tucker bookmarked one of Kohns articles, so I clicked through to check it out.

Project 100
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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

Yet Marc Andreessen giving career advice on his blog a few days ago says that centralized geographic hubs (like Silicon Valley for IT tech and New York for financial markets) still matter regardless of the Internet. Marketing consulting by ACS. Plain as day. Here’s the excerpt pasted below. As a proof just take eBay. 9:37 AM PT.

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The Bamboo Project Blog: For Blogging Beginners: Evolution of a Blog Post

Buzz Marketing for Technology

This is one of the reasons I love the blogosphere! I do this, but Im also using splash media and the larger viewer. See here: [link]. Posted by: Beth Kanter | November 27, 2007 at 08:28 AM. Thanks for the help Sue and Beth! Sue--re: commenting. right now Im not managing very well. Posted by: Michele Martin | November 27, 2007 at 01:14 PM.

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Gabi Reinmann: Vortrag Persönliches Wissensmanagement

Buzz Marketing for Technology

Nicht zuletzt aufgrund von Blogs vermischen sich sogar zunehmend traditionelle Medien mit Wissenswerkzeugen wie Blogs, um sich einerseits seine eigene Medienwelt zu schaffen und andererseits als Angebot oder Abhilfe, um sich weder in der undurchsichtigen Nachrichtenwelt noch in der Blogosphere zu verlieren. Viele Grü�e, Boris Jäger.

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