Remove influence
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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

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7 Ways To Build Your Brand In The Blogosphere

ProBlogger

It’s a great way to connect with potential customers – the blogosphere gives you a ready-made audience who are already interested in your type of product or service. If you’re wondering how to turbocharge your brand in the blogosphere, here are seven ways to get you started. This is a guest contribution from Jeff Foster.

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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

As many of you know, I’m working with influencer marketing platform, The Shelf. So first, a little background: I’m the co-founder of The Shelf, an influencer marketing platform. Epiphany #3 : Don’t go for the “Kim Kardashians” of the blogosphere. This article is authored by Lauren Jung, co-founder of The Shelf.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Meanwhile, the blogosphere continues to expand and pundits like Joe Pulizzi have declared that we are all publishers now. Apple could create an aggregation site to pull in blog posts and reviews about the product. “Traditional&# media is struggling. For example, the iPhone got huge social media exposure when first released.

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How To Become An Ethical Blogger

Kikolani

However, for the influencing powers that bloggers have, it is of utmost importance. The Blogosphere is a common ground where bloggers from different cultures, nations, and religions meet. a) If you review a product, plugin, site, or service – reflect your real experiences. First, Do No Harm. If so, then state it.

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Blogging in Brief: Goal-Setting … and Reaching!

ProBlogger

And the blogosphere is a great place to get inspiration for setting and meeting those goals… Image courtesy Moyan_Brenn, licensed under Creative Commons. I’ve found these ones, in particular, have provided great food for thought: The Art of Nonconformity: 2012 Annual Review: Looking Forward , an inspiring personal review.

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The Unmissable Secret of Long Term Blogging Success.

ProBlogger

Do you ever see posts with high profile commenters and tonnes of retweets that seems to echo around the blogosphere? They don’t have the time to take in an process all the pros and cons of some new unknown quantity, so they simply look to their “influencers” - the people who already have established trust with them – for recommendations. “.