article thumbnail

Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign

Mindjumpers

The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir. Grey Goose has elegantly captured this trend with their new campaign. What do you think about the campaign?

Mobile 260
article thumbnail

A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish. Epiphany #3 : Don’t go for the “Kim Kardashians” of the blogosphere. In fact, my first 50 outreach emails received no responses at all. Get performance metrics.

Blogger 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Blogosphere Trends + Interview Tips

ProBlogger

As always, the weekly blogosphere trends have been provided by Regator.com. Proposition / Prop 8 – The Courage Campaign Institute’s blog, Prop 8 Trial Tracker, has been traveling the United States, doing video interviews with both supporters and protesters of gay marriage. Blogosphere Trends + Interview Tips. Share This.

article thumbnail

20 Bloggers to Watch in 2012

ProBlogger

” I love Maria’s work because talented curators are needed in this cluttered blogosphere. He started Think Traffic in 2010, and quickly built a solid reputation for building quality content. She has such a natural talent, yet is still a bit of an unknown in the blogosphere. Her book, Swept , will be out in 2013.

Blogger 53
article thumbnail

How Young is Too Young?

Techipedia: Tamar Weinberg

A 12-year-old resident of Missouri, Shelby’s Jericho website features a blog and has turned into a social good campaign with her promotion of charitable efforts for US troops , and even includes interviews with the cast and crew of Jericho as well as with US Air Force Thunderbirds and Alex O’Loughlin. I really appreciate it!

Blogger 241
article thumbnail

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean. It’s a brave (???)

Brands 133
article thumbnail

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

And… Brian Solis is the most eloquent writer I have ever seen in the blogosphere. These 50 Lessons Will Help You Succeed (The Future Buzz): Using data gathered from the Technorati State of the Blogosphere 2009, Adam Singer gives solid actionable tips on how you can start a blog and why it’s important that you do.

Marketing 265