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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish. Epiphany #3 : Don’t go for the “Kim Kardashians” of the blogosphere. In fact, my first 50 outreach emails received no responses at all. Get performance metrics.

Blogger 100
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Should PR and Marketing pay bloggers to post?

The Way of the Web

There have been mixed reviews around the topic in the blogosphere but I still think it's a bad idea to pay bloggers against a few kind words, and call me naive, I don't think bloggers would want to place irrelevant content on their blogs.

Blogger 31
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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Seriously, the blogosphere is different, you are allowed and even encouraged to experiment and be creative. Exclusive Insight. Speaking of sucking less, don’t be afraid to take some risks and suck a little. Step out on a limb and you’ll be surprised what you learn. Just like when you were in Kindergarten.

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Use CommentLuv for better comments - Koka Sexton dot Com

Koka Sexton

The Best of the Blogosphere: January 18, 2008 ¬ Beauty Blog #205 January 19th, 2008 at 11:19 pm You are so right about the commenluv plugin encouraging comments as well as the conversation. I think CommentLuv is a fantastic plugin and helps reward your commentators and send even more traffic to them. Thanks for writing this.

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Koka Sexton dot Com

Koka Sexton

¬ Fabien of Small Fish Big Money #193 January 15th, 2008 at 11:03 am Hey, I guess I have not made a dent into the blogosphere as yet, but my name is Fabien, I am from Australia, I own Small Fish Big Money and I am a teen blogger also making money online. I think I will have to start getting out there a bit more!