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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Bloggers offer brands enhanced value through their own social media activity. The value of blogger relations is clear.

Blogger 389
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The Blogosphere is Thriving

Mindjumpers

According to Technorati , people spend more and more time and resources on maintaining blogs. People today speak of the blogosphere as a collective term of bloggers. The blogosphere in many ways reflect public opinion and influential bloggers are part of forming the public debate. Girl power. The voice of the people.

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Fashion and P.R. Social Media blogger events

Laurel Papworth

PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. person that I “had&# to come to a Blogger Preview because it was the first one in Australia. Not all bloggers are created equal.

Fashion 96
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How PR and Social Media Can Work Together

Webbiquity SMM

The social media release also links back to the company’s LinkedIn and Twitter accounts. The social media release is used for blogger outreach. When a blogger publishes a guest post from the company, that post gets linked in the company’s LinkedIn groups, Facebook page, Twitter and social bookmarking sites.

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TV Show about Bloggers – Project Alpha, Malaysia

Laurel Papworth

Anyway here’s Malaysia’s attempt at moving more mainstream with merging blogs with traditional media: Project Alpha is Malaysia’s first online TV Show about bloggers. Look forward to a high powered working Mum, two shopaholics and a full-time accountant by day who is a powerful entertainment blogger by night in Project Alpha.

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A Nation of Bloggers: Good or Bad?

Laurel Papworth

Steve Jobs says he doesn’t want a “nation of bloggers&# rather something with “editorial oversight&#. I suspect that Koehler might also prefer editorial oversight – given that he just quit because bloggers picked up on a story that mainstream media missed. A nation of bloggers is a good thing or no?

Blogger 66
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Changing Trends in Social Media Can Influence Your Business Model (part II)

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. In my previous post, I have given an overview of the changing trends in social media. Take a look: Social networking: Connect, Share, Engage. Communication outshines campaining.

Trends 245