yMarketingMatters

article thumbnail

What Social Media Means For Your Business in 2014/2015

yMarketingMatters

SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media. Social media has leveled the playing field for small and medium businesses. . Social media is not a fad.

article thumbnail

Outsourcing Social Media Management

yMarketingMatters

whom I have long respected for his sound and pragmatic social media and marketing advice and expertise. Outsourcing Social Media Management: The Flawed Logic of the Badged Employee. The assumption is that your company’s social media activities are an extension of your company and that it needs to be “authentic” (i.e.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

It’s probably the most common problem faced by bloggers and social media users. Most people feel that blogging is only about writing blog posts and social media is only about posting updates. It’s a big reason why so many blogs and social media accounts are abandoned. What am I going to say?

article thumbnail

Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

Same goes for anybody you want to connect with: potential clients, vendors, journalists, influencers, bloggers….the 1) Align your Business Goals with your Social Goals: (2) Develop Your Content Strategy. Use the social media content rule: ⅓ of content shares ideas and stories from thought leaders and other sources. ⅓

Twitter 100