Sherrilynne Starkie

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Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Bloggers are here to stay and the PR industry is beginning to embrace them.

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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Bloggers offer brands enhanced value through their own social media activity. The value of blogger relations is clear.

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Content marketing: feeling ripped off?

Sherrilynne Starkie

If it’s not, use the WHOis a database to identify the site owner find contact information. And, you might even contact advertisers on the site; they may want to stop supporting plagiarized content. If none of these tactic work, a cease and desist letter from your lawyer to the company that is hosting the site usually works.

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Targeting Ottawa’s boomers

Sherrilynne Starkie

In addition, approximately half of boomers and a quarter of over 65s use social networking sites, mostly Facebook but some use Twitter too. Related posts: Does your brand take bloggers seriously? Nine out of ten zoomers use Google or other search engines and almost 70 per cent actually make purchases online. Content marketing is king.

Travel 295
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Facebook news today

Sherrilynne Starkie

The social network has today agreed to add gender-based hate to its list of unacceptable content and has committed to ridding its site of it and is updating its guidelines to training moderators. Top tips for bloggers and brands. The group demanded that Facebook add gender-based hate speech to its list of forbidden content.

News 305
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Industry certification a must for social media career success

Sherrilynne Starkie

Still, others come from social media agencies, bloggers, and eMarketers. Online courses that include demonstrations, role-playing and site visits appeal to this learning style. You get 222 million mentions returned. Some courses are free. Some cost thousands of dollars. And colleges, universities, and other institutions offer some.

Industry 170
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May 18: this week in social media

Sherrilynne Starkie

The 23-year-old actress claims young girls worry about their looks younger She claims this is because of photos being uploaded to social media sites Film star was speaking at Cannes launch of her new movie The Bling Ring. Related posts: Does your brand take bloggers seriously? View more lists from Sherrilynne Starkie.

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