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Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Bloggers are here to stay and the PR industry is beginning to embrace them.

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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Bloggers offer brands enhanced value through their own social media activity. The value of blogger relations is clear.

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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? E-mail newsletters and RSS feeds. Cross-network promotion.

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7 Best Newsletter Builders for Creating Great Newsletters

Writtent Blog

To effectively harness the power of email, you need a strong newsletter builder to create campaigns, manage contacts, and analyze results. Here are 7 of the best newsletter builders to help you create email campaigns that get results. Learn more about the Aweber newsletter builder here. My Newsletter Builder. A/B testing.

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5 Things Every Beginner Blogger Must Know to Become Niche Influencers

OnlineRockersHub Marketing Blog

Many people look at pioneer bloggers and what they’ve been able to achieve and think it must have been easy starting a blog back in the days. Although it is much easier to start a blog today, aspiring bloggers still need some basic information on the steps required to keep their heads above water. 4 Emails and Newsletters.

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3 Examples of Content You Can Include in Your Email Newsletter

ProBlogger

This post is part of our Email Newsletter Series. So we’ve convinced you that you need a newsletter , Or maybe you already have a mailing list set up and ready to go. A lot of bloggers struggle with what to include in their newsletter. Type #1: Exclusive Content Written Especially for the Newsletter List.

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220: What You Should Include in Your Email Newsletters

ProBlogger

What You Should Include in Your Email Newsletters (and Answers to 4 FAQs About Email). Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t sent one in months. I was talking about bloggers having similar concerns nine years ago.).