Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. While the ROI of social media marketing remains hotly debated , there is no doubt that it can be a great tool for optimizing your web presence —or total nightmare experience depending on the execution of your strategy. Guest post by Gary Dek.

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

DECEMBER 13, 2011

With those basics established, here are 10 ways for small (or really, almost any size) businesses to use social networks for marketing and PR. What helps most, however, is having your content shared and passed along by others with high influence in your market space. Perform competitive and market research.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. by MediaPost Marketing Daily Commentary. How to Reach Out to Bloggers by Chris Brogan.

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

SEPTEMBER 21, 2010

These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list. is free but doesn’t offer any filtering options for results.

Aggregator 187

Aggregator B2B Paper.li Content 187

Webbiquity SMM

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. What brand marketers can learn from PR by iMedia Connection. Small Business…Big Coverage! by Blogging PRWeb.

Vocus 188

Vocus Press Release Tips Blogger 188

Webbiquity SMM

SEPTEMBER 28, 2021

Minds had been delivering traffic to my site as I was part of a blogger group there. She has 30+ years of experience in marketing/advertising with 10 years of experience in content marketing, social media, blogging, and SEO. But then I lost mine, and for no reason. Use promo code WELCOME30 at checkout for a discount.

Social Networking 265

Social Networking Guidelines How To Policies 265

Webbiquity SMM

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Effectively connect with bloggers and other key online influencers in your industry? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Consultant 279

Webbiquity SMM

NOVEMBER 8, 2012

Of the more than 200,000 publishers who use Shareaholic tools (such as social sharing buttons at the bottom of this post), the company selected the top 25 bloggers in each of the following seven categories to feature: • Food. Social Media Marketing. Fashion & Beauty. • Personal Finance. Who is Shareaholic? Check it out !

Curation 189

Curation Alltop Content API 189

Webbiquity SMM

NOVEMBER 5, 2013

By Cheryl Burgess, originally published on the Blue Focus Marketing Blog. This year, we wanted to target a specific group once again, and so we agreed to honor the top bloggers, authors, PR specialists, and journalists on Twitter. She is an expert blogger for AT&T Networking Exchange on social media.

Twitter 187

Twitter Airlines Syndication Blogger 187

Webbiquity SMM

NOVEMBER 12, 2019

Original research reported here in How B2B Tech Marketing on Twitter is Changing showed that of nearly 400 B2B SaaS companies active on Twitter, just 23% responded to brand mentions in any way, and only 6% went beyond a simple “like.” It’s the digital media equivalent of flying blind. But failing to do it can be very costly.

Brand Monitoring 155

Brand Monitoring Brands B2B Influencer 155

Webbiquity SMM

AUGUST 25, 2010

SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. For contributing bloggers, SMI provides exposure, traffic (only content snippets are posted, not complete posts) and simplicity (no requirement to write exclusive content). Share this on Mixx. Share this on Reddit. Tweet This!

Social Media 150

Social Media Aggregator B2B Technorati 150

Webbiquity SMM

SEPTEMBER 26, 2017

If you want to produce business leads, LinkedIn is a must in your social media marketing strategy. AICPA uses its LinkedIn group to share educational and marketing tools with CPA members. As a result, this LinkedIn marketing strategy converted 22 percent of the leads generated into customers. Image credit: C_osett on Flickr.

LinkedIn 186

LinkedIn How To CPA Small Business 186

Webbiquity SMM

DECEMBER 6, 2010

The social media release is used for blogger outreach. bloggers are overwhelmed with pitches and unlikely to write about the company’s press release, the company uses the press release as a hook and offers to write a (informational, non-promotional) guest post on the topic. Since many (most?)

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Alltop 148

Alltop Tips Hubspot Directory 148

Webbiquity SMM

MARCH 30, 2012

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies. Identify the key influencers in your market.

Vocus 184

Vocus Alltop Message Boards Klout 184

Webbiquity SMM

MAY 5, 2011

Now, the focus of the #Nifty50 post was to showcase 50 remarkable women on Twitter, not promote the blog, but still–if you’re going to tell your viewers about a blog post, wouldn’t you think the name of the blog is important to mention?

News 156

News Blogger Groups Groups 156

Webbiquity SMM

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Content Marketing. Inbound Marketing. Image credit: Ajax Union. Web Presence Optimization (WPO).

AJAX 194

AJAX SEO Engineering Metrics 194

Webbiquity SMM

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work.

B2B 181

B2B Aggregage Trends Hubspot 181

Webbiquity SMM

MARCH 28, 2011

Social media marketing has clearly been embraced by consumer brands. B2B marketing executives, however, tend to be a bit more skeptical. Though adoption is increasing, many b2b marketers still question the true effectiveness of social media for reaching business buyers. 50% of LinkedIn users are business decision makers. •

B2B 190

B2B Social Media Comparison Discount 190

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. This post is starting to show its age, but the guidance is still useful to beginning bloggers. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). Avoid mistakes that will cost you readers?

Vocus 155

Vocus B2B Social Media Statistics 155

Webbiquity SMM

SEPTEMBER 13, 2010

Here are seven tips for a healthy blog and a happy blogger. No matter what topic you write about, there are other smart, insightful bloggers addressing it as well. It’s helpful to your readers as well as to the bloggers you link to, and often leads to some “link love&# coming back to your blog in return. Be patient!

Feed 155

Feed Feedly Digg Technorati 155

Webbiquity SMM

FEBRUARY 2, 2012

Blogger interest in the site seemed to follow a similar pattern. ” A Marketer’s Guide to Quora by HubSpot Blog. ” Quora SEO: How to Use Quora if You’re an SEO by WordStream Internet Marketing Blog. 5 ways to harness the marketing power of Quora by iMedia Connection.

SEO 146

SEO MySpace Hubspot Patterns 146

Webbiquity SMM

MARCH 29, 2022

The digital marketing landscape has changed tremendously in the last few years. Both inbound and outbound marketing strategies have evolved significantly. Between all the Metaverse developments and new web browsing privacy rules, digital marketers face many new challenges to appear in the top search engine rankings.

Brands 204

Brands NoFollow Marketing B2B 204

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

MARCH 6, 2013

They followed up with a detailed letter several days later and asked the outraged blogger mom to post their side of the story too. One mom even took it a step further, using parenting blog to chronicle the full story. It took Baby Bullet several hours to release a statement regarding the matter. The entire situation was a PR mess.

Social Media 188

Social Media Small Business Guidelines Forums 188

Webbiquity SMM

OCTOBER 20, 2010

Now virtually every blogger and business user on Twitter tweets their own content, and there’s absolutely nothing wrong with that—it’s one of the strengths of the platform. Tags: Social Media Marketing Twitter content sharing grow Twitter followers retweet retweeting social media influence. Do they ask questions?

Twitter 190

Twitter Technorati StumbleUpon Digg 190

Webbiquity SMM

OCTOBER 25, 2010

social networking profiles, social bookmarking sites, other bloggers). Webbiquity B2B Marketing Blog). Keywords (6-8 core keyword phrases for your blog, e.g., “b2b marketing blog, SEO, search engine marketing, social media, SEM, online reputation management, content marketing, social PR&# ). Blog URL (e.g.,

Directory 189

Directory RSS Sites Syndication 189

Webbiquity SMM

AUGUST 23, 2011

Every blogger wants more traffic. Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today. How to get it? The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

AUGUST 1, 2017

Influencer marketing is becoming an increasingly popular, and powerful, tool for marketers. As recently noted on the V3*Broadsuite blog: “The beginning of the year brought the usual deluge of posts about trends and predictions for marketing in 2017. Here are six keys to make it successful with influencer marketing.

Influencer 206

Influencer Marketing Blogger B2B 206

Webbiquity SMM

SEPTEMBER 9, 2013

So in order to maintain and grow website traffic, online marketing practices have to change as well. Finally, don’t over-rely on paid advertising but do make it part of your online marketing mix. Companies need to take a broader view of their overall online visibility and embrace a web presence optimization (WPO) approach.

Directory 196

Directory SEO B2B Engineering 196

Webbiquity SMM

MAY 31, 2022

Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Fortunately, there are some advanced ways of using LinkedIn as a powerful B2B marketing tool. Image credit: StockSnap on Pixabay.

B2B 244

B2B LinkedIn Strategy Marketing 244

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Search results are personalized based on the +1s of those in your circles, and as a marketer, that changes the game. by B2B Digital Marketing.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

FEBRUARY 10, 2011

8 Effective SEO Techniques Every WordPress Blogger Should Use by BloggingPro. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. 35+ Most Essential WordPress Tricks and Hacks by Artatm.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Webbiquity SMM

JANUARY 30, 2012

Blog Technology: Most Downloaded WordPress Plugins by Marketing Technology with @iamreff. 15 Essential WordPress Plugins (Presentation) by Mykl Roventine. John Refford lists the top 15 WordPress plugins in order of popularity. Not too surprisingly, All in One SEO Pack, Akismet and Google XML Sitemaps top the list.

WordPress 184

WordPress Movable Type Review AJAX 184

Webbiquity SMM

NOVEMBER 8, 2011

Media Database Cision: A Vocus: B+ Both tools offer extensive databases of publications, media professionals and bloggers. So, you may ask, what decision did the b2b technology marketing and PR agency I work with make? In the judgment of the PR professionals I work with, Cision’s database is just a bit more comprehensive.

Vocus 185

Vocus Radian6 Tools comScore 185