Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? How do you do #1? How do I make a killer Facebook page?

Communities 170

Communities Marketing MySpace Yahoo 170

Almost Savvy

NOVEMBER 7, 2009

Again, an example of marketing at its finest – create interest up front and then blow their socks off by delivering beyond expectations. Will I continue to tell folks heading to Vegas that they should find a way to see LOVE?

Social Media 145

Social Media Lijit Reputation LinkedIn 145

Techipedia: Tamar Weinberg

JUNE 10, 2010

Today, there are young bloggers who have their own websites and blogs. I contacted a handful of young bloggers, all under the age of 17, to get an idea of whether they see their age as a hurdle and what advice they would give to new bloggers. A resident of Western New York, he’s not just a blogger but a podcaster.

Blogger 241

Blogger StumbleUpon Communities Journal 241

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. This turns bloggers sour, thinking that everyone in public relations or blogger outreach is just a spammer. In social media, it may be more important to market slowly and the right way or not at all.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

MAY 13, 2008

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Convince & Convert

FEBRUARY 10, 2010

Tip of the Iceberg Unlike enterprise-class social anthropology services like Rapleaf , Flowtown is incredibly easy-to-use, and is tuned for the do-it-yourself marketer. “We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company. link] Michael A. Tiene sangre de troll.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media customer service is a form of marketing…marketing the company as a friendly, customer-obsessed organization. There may be individual stories about people getting their phone service back up quicker because of SM but that too is just more marketing dollars at work, not customer service dollars.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > 11 Common Mistakes That People Make With Their Personal Brands 11 Common Mistakes That People Make With Their Personal Brands by Tamar Weinberg on October 7, 2010 Share This is a guest post from James Adams. Any advice?

Brands 236

Brands Handbook MySpace Construction 236

Josh S Peters

FEBRUARY 3, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Productivity , Social Media , Tips » My social media system My social media system Written on February 3, 2009 by Josh Peters in Productivity , Social Media , Tips 1 Comment - Leave a comment!

System 100

System Social Media Tweetdeck Wetpaint 100

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

As bloggers, we’ve all experienced it: the completely off topic pitch. There are even more bloggers. The reason PR professionals are succeeding down this path is because of bloggers like us who are receptive to this impersonal and poorly researched messaging. There are thousands of public relations professionals.

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

The blogger (Professor Jutras) posts his ideas, occasionally throws in some editorial and takes some light, widget-fed microblogging (the current events some students share). But it’s only ever got two participants: the original commenter and the blogger. How do you think this knowledge applies to site development and marketing?

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

JULY 15, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing > 7 Deadly Blog Writing Sins 7 Deadly Blog Writing Sins by Tamar Weinberg on July 15, 2010 Share This is a guest post by Frank Lee. Next step you need to market your blog to reach your target audience.

Blogger 250

Blogger Engineering Flickr SEO 250

Josh S Peters

JUNE 11, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Engagement is Mantra of Social Media, Why Not Mantra of Schools, too? Engagement is Mantra of Social Media, Why Not Mantra of Schools, too?

Social Media 145

Social Media Engagement Wiki Education 145

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design. Embrace Math.

Marketing 123

Marketing Social CRM Conference Social Media 123

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Is Social Media Worth it for You? They’re being disingenuous.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JUNE 11, 2010

This is big market for other developers and they will drive Facebook forward. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Answers Yahoo!

MySpace 102

MySpace Facebook Web 2.0 Yahoo 102

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

Social Media 147

Social Media B2B Strategy Consultant 147

Techipedia: Tamar Weinberg

APRIL 20, 2010

Sure, mundane minutiae (like the sort lampooned here) might generate a low level dialog, but in order to achieve something more meaningful, a successful social media marketer needs a conversational hook to generate discussion. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Before Permission Marketing , how much audience did Seth Godin have? I don’t have the chops to write Mike Corak’s piece on the role of language in content marketing.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

I’ve personally taken this concept so far that I now have a pretty new box at the end of most blog posts which highlights other bloggers that I enjoy. Glen Allsopp writes about the topic of Viral marketing at ViperChill. Faithful follower of Viral Marketing! I love the transparency. He’s the one who wrote this post.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Convince & Convert

APRIL 15, 2010

To be on the same list (much less on top) with bloggers for whom I have tremendous respect and admiration ( Valeria Maltoni , Lee Odden , David Meerman Scott , and many others) is a real affirmation for what I’m trying to do. Is Your Company in the Content Marketing Industry? And guess what? So let’s talk more about that.

Content 124

Content Marketing Consultant Social Media 124

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.

Video 236

Video Flash Mob YouTube MySpace 236

Convince & Convert

JULY 20, 2010

The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging.

Social Media 139

Social Media Strategy Consultant Blogger 139

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Twitter as a marketing tool. My opinion has not changed much since I wrote about Twitter’s ability to market products in March. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. A marketing firm might want to sell a product. I still follow Woot.com.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Buzz Marketing for Technology

SEPTEMBER 29, 2008

Ironically, it’s probably the total opposite of direct marketing (no call to action right from the get go), but probably the most helpful thing if you do want to get into direct marketing… Sphunn it! I like the point you draw with reference to direct marketing — I’m a direct marketing fan, but I so agree.

Net Neutrality 240

Net Neutrality Plaxo Directory Influencer 240

Almost Savvy

JULY 12, 2010

The Real Life Social Network I’m excited to share a thought-provoking presentation about Real Life Social Networks from Paul Adams , a blogger and researcher at Google. It should not be the panacea or alpha-omega of marketing. There are other components that still needs to be including tradition media, pr etc.

Social Networking 279

Social Networking LinkedIn Research Google 279

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Organizations have used it for developing programs, marketing efforts, research, and education. Delicious Social bookmarking is a great way to share interesting links that could aid in the development of an idea, education, and/or marketing efforts. Then again, not everyone is familiar with net marketing except Net Marketers.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Tagged as: avi kaplan , case study , charity , epic change , ideablob , non-profits , social media , social media marketing , stacey monk , twitter { 2 trackbacks } News Update - Best of the Day August 17, 2009 at 8:15 am Got a tweet to spare? He’s 5 years my junior but we reconnected in 2008 and now look at how he’s grown!

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. Tiger Woods photo by Shutterstock.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key.

Apple 154

Apple Twitter Forums Policies 154

Almost Savvy

MAY 3, 2009

Etymology: shortened form of Weblog Usage: blog, blogged, blogging v, blogger n A few of my friends on Twitter define a?blog Just check it out: [link] I also blog myself about marketing (click my name above) and then I have a personal travel blog which I don’t update too often. Who doesn’t have a blog these days?

Reputation 154

Reputation Conference LinkedIn Lijit 154

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

The problem that I’m experiencing more often, and one that my colleagues are beginning to see more frequently, is that an opt-in for a relationship or connection online does not actually grant permission to market. In other words, if I connect with you on LinkedIn, I didn’t invite you to send me spam. What do you choose?

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

AUGUST 18, 2009

A blogger might say that he wants to write for a specific publication, sending emails and instant messages asking, “Hey, I really like that you write for this publication. Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog.

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

MARCH 4, 2008

12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. We want to use it for an English as a second language text book.Can you tell me how you obtained the photo?

Digg 103

Digg MySpace Reddit Yahoo 103