Firebelly

NOVEMBER 27, 2012

This year has been one of major upheaval after another for content marketers. We’ve had our tried-and-true algorithms and techniques busted by Google, we’ve had new algorithms and measurements introduced, which actually sent some search engine optimization professionals out of business. Google is Getting Smarter.

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Content Marketing Creative Commons Flickr 186

Firebelly

NOVEMBER 27, 2011

Professional Blogger and Book Author Erik Deckers on disruption, middle men and his deepest secret. Erik Deckers, is co-author of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (2011), Branding Yourself: Using Social Media to Invent or Reinvent Yourself (2010) and Twitter Marketing for Dummies (2009).

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Social Media Marketing Sports Banking 219

Firebelly

AUGUST 23, 2012

Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard. Besides, Google can’t see pictures, and they’re still working on pulling the words from videos.

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Picasa Content Vimeo Tourism 177

Firebelly

JULY 18, 2011

By Neicole Crepeau Social media consultants and bloggers have long urged companies to create Facebook pages and Twitter accounts and start a conversation with their customers. By Todd Wasserman For a marketer, the mission is pretty simple: Find a bunch of influencers, get them charged up and then sit back and reap the rewards.

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Social Media Consultant Groups Groups 174

Firebelly

JANUARY 22, 2010

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 2) | Main | Youtube Tuesday: Lost Generation » January 22, 2010 Social Media Weekly Roundup 1/18-1/22 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

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Social Media Syndication Feed Reader Paid Search 140

Firebelly

MARCH 12, 2010

11 Free Tools for Social Media Optimization By Lee Odden Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Chad Richards is the Social Program Manager at Firebelly Marketing. Have a great weekend! This prevents automated programs from posting comments.

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SEO Paid Search SMS Syndication 100

Firebelly

AUGUST 7, 2012

A lot of bloggers worry about the problem with repeating their blog topics. You need to teach Google. When you first start a blog, Google has no idea what you’re going to write about on a regular basis, so you have to teach it. And that’s who will see you in the Google search results. Check your blog stats.

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Sports Google Blogger Issues 183