Dave Fleet

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Compete Responds To Criticism

Dave Fleet

My primary concern was that, after seeing nearly a 90% variance between their numbers and those from Google Analytics on my own site, I couldn’t trust that their numbers for other sites would be correct. when comparing the traffic numbers for local analytics (google, omniture, etc) to the numbers on Compete.com.

Compete 277
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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

At first glance it seems similar to Google Analytics in nature – in fact, I previously under the incorrect impression it simply connected social media traffic to web analytics. Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool. In doing so, you gain a relative value for each visitor to your site.

Sysomos 273