Jeff Esposito

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What [insert current event] can teach you about [insert industry]

Jeff Esposito

Whenever a celebrity makes a mistake, a company misspeaks, a natural disaster or political snafu occurs, bloggers take it upon themselves to pen a post of what we can learn from X. In all honesty the Miami Heat winning the NBA title will not teach you anything about social media neither will posts about Kanye naming his kid North.

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Five for Friday

Jeff Esposito

Google+, Digital Sneetches and Getting Real Value from a New Tool – We all get excited about shiny things, sometimes too excited. Commentary: Blogger Compensation – One of the biggest topics in PR is the compensation of bloggers. Commentary: Blogger Compensation – One of the biggest topics in PR is the compensation of bloggers.

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Six WordPress Plugins to Install on your Site Today

Jeff Esposito

This is mostly due to third-party plugins that meet certain requirements that bloggers have. PostRank – This nifty plugin rates your posts on engagement, sharing and some other variables and was recently acquired by Google. Over the past few years, I ave tried dozens of plugins to accomplish goals for the site.

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$200 million for graffiti artist, value of personal data and changing consumer buying

Jeff Esposito

In this post from Valeria Maltoni, she sheds some light on Google’s new privacy policy and how it will make trusted recommendations out of the data we share with Google. PUMA Adds Instagram and Tumblr To The Blogger Outreach Mix – a behind the scenes look at PUMA’s approach to social PR. What say you?

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