Direct Marketing Observations
FEBRUARY 17, 2011
Recently we were doing some work for a very prominent client where in the analysis of brand mentions we had to sort through thousands, yes thousands, of useless pages of content on websites that were set up as splogs to drive better search results around pages geared towards Google Adwords. Google and search dominate the web.
Direct Marketing Observations
MAY 7, 2010
Yesterday I threw out a tweet about 125 twitter chats worth checking out on Google Docs. Journchat Conversations between journalists, bloggers and public relations folks started by Sarah Evans. If I have left any out, please drop me a line and include it in the comments section. all archived and easily searchable. 10) #pr20chat PR 2.0
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Direct Marketing Observations
APRIL 4, 2011
I’m generalizing blogs, but if you insist, I could go with WordPress, Typepad and Blogger. Recently I read where, First it was AOL, then it was Microsoft, then it was Google and now it’s Facebook. Those are your so called starting points in social and then everything else sorta falls into lockstep behind them.
Direct Marketing Observations
JANUARY 6, 2010
A Google doc that lists all of the known Twitter chats. Check out this list of 30 bloggers to watch in 2010. Surprisingly, to my knowledge, there are not that many. But how do you find them? What are the topics? When do they occur? Well, the beauty of the social web is that someone has decided to create just that type of source.
Direct Marketing Observations
FEBRUARY 9, 2010
In January, 2000, few people had heard of Google. Q3: Can armies of bloggers and citizen journalists fill the void left by the loss of media institutions? The following is the guest post by Paul Gillin: As we head into the second decade of the new millennium, it’s amazing to think how much has changed in such a short time.
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