Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. And a lot of us are fatigued right now.

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Class Campaign Klout Influencer 233

Waxing UnLyrical

FEBRUARY 8, 2011

Everything we do, every decision we make, is influenced, in part, by some sort of list. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And my guest bloggers, both frequent and infrequent. Sometimes these are more obvious; sometimes they’re not. Read All About It!

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List Class How To Comments 161

Waxing UnLyrical

JANUARY 7, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. On Influence In Public Relations And Social Media | Waxing UnLyrical says: January 11, 2011 at 7:16 am [.] And my guest bloggers, both frequent and infrequent. Please share via a comment. Thanks so much for stopping by WUL!

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Class How To Health Care Comments 207

Akamai Marketing

MARCH 29, 2011

Then measure it.You can use Google Analytics, PostRank or even (GASP!) This is the blogger as task-master part. Let your talented employees be your bloggers – ask for volunteers to start. Determine what the benefits to blogging will be. Are you trying to create community? Are you hoping to help along your SEO efforts?

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Press Release Technorati Klout Metrics 238

Waxing UnLyrical

NOVEMBER 18, 2010

Another popular technique is to only read posts/stories from a list of pre-identified influencers, since these are the people who are ultimately driving earned media conversations. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And my guest bloggers, both frequent and infrequent.

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Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

JANUARY 27, 2011

It may have escaped your notice, but more and more media (and bloggers) are working for multiple outlets these days. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Which is why it frustrates me that so many people who work in media/blogger relations still dont get it.

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Class Press Release Flickr Comments 279

Kikolani

JUNE 28, 2013

3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. 10 Easy Ways to Get More Retweets – Twitter offers a great way to extend your influence online: the Retweet. This Week on Kikolani. Blogging / Content.

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Marketing Postrank eBook RSS 119

Waxing UnLyrical

NOVEMBER 24, 2010

And they research and they monitor (sometimes for up to three months) just to find out: a) Who a brand’s target audiences are; and b) Who the key influencers within that community are. They go to, sometimes, incredible lengths to create experiential opportunities to get those influencers talking about brands. Then they plan.

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Creative Commons Case Study Travel Flickr 197

ProBlogger

MARCH 17, 2011

You learned how bloggers make money, and you even followed some examples of how Darren makes money with his blogs. Measure your influence. There are other ways to test your influence. PostRank is a great service to measure influence in an effective way. Teach a man to fish and you feed him for life.&#.

eBook 41

eBook Postrank Influencer System 41