Convince & Convert

DECEMBER 16, 2014

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach.

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Blogger Fashion Case Study Brands 152

Adam Sherk

APRIL 30, 2013

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. Finding Bloggers and Influencers. Just search on something like “fashion blogger,” “foodie” or whatever topic you need and you’re on your way. Followerwonk. BuzzStream.

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Blogger BuzzStream Influencer Tools 196

Pixlee

APRIL 15, 2020

But fashion brands have already begun to take the lead (along with cosmetics brands) in terms of TikTok content. TikTok’s unique format and highly engaged user base combine to create an exciting new frontier for community engagement for fashion brands. Before and After Videos with Influencers or Customers.

Fashion 59

Fashion Brands Apparel Authentication 59

Ignite Social Media

JULY 24, 2018

When influencer marketing first started, there weren’t many male influencers. A handful of years back we gave you 100 women bloggers to check out , now let’s see how many men bloggers (now referred to as influencers as they don’t always have a blog) we can find! EarthXplorer. Whose style did you like best?

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Influencer Travel Fashion Blogger 113

Pixlee

JANUARY 15, 2018

The highly visual realms of fashion and beauty have seen an unprecedented sea of change in the digital age. We used to learn about new trends from glossy fashion mags that told us which prints and shades were in or out, how to dress for the season, and whether flared pants were a “do” or a “don’t”. Fashion Influencers.

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Fashion Influencer Brands Travel 40

Techipedia: Tamar Weinberg

MARCH 12, 2015

As many of you know, I’m working with influencer marketing platform, The Shelf. Every PR or marketing person who is focused on journalists or bloggers should read this. Without further ado, this is a great story: Working with bloggers can be a somewhat daunting task if you’ve never done it before. Surprise surprise!

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Blogger Influencer Campaign Fashion 100

Waxing UnLyrical

APRIL 13, 2016

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. Well then, who are these so-called “influencers?”

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Influencer Campaign Marketing Fashion 100

Forbes Social Media

JANUARY 21, 2019

We sit down with Amber Venz Box - co-founder of the world's leading influencer platforms - to discuss how bloggers make their millions, what influence really means, and how social media changed it all.

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Influencer Fashion Meeting Blogger 67

Ignite Social Media

MARCH 8, 2018

Starting at A and heading down to Z we’ve highlighted an assortment of knowledgeable women influencers to learn from. A fashion influencer with content on her blog and Instagram that is filled with beautiful images. A fashion and travel influencer, Monja’s content on Instagram is stunning.

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Influencer List Fashion Travel 110

Sherrilynne Starkie

MARCH 21, 2018

Influencer marketing is nothing new. PR pros have been building positive relationships with influencers since the dawn of the profession. What has changed is the definition of what, or who, an influencer is. Click To Tweet That means Instagrammers, YouTube Creators, Bloggers, Podcasters and so on. million times.

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Influencer Automotive Marketing Guidelines 90

Ignite Social Media

FEBRUARY 15, 2018

Since February is Black History month, we thought we’d do a special highlight of a few great African-American influencers. Hailing from Dallas, Candace has a great style and offers advice in fashion, beauty and hair. As a Women-owned business with an African-American president, acknowledging diversity is something we do every day.

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Influencer Fashion Travel Sample 108

SocMed Sean

JANUARY 20, 2022

Once upon a time, women shared recipes with index cards that came out of little wooden boxes, young girls and women created collages and vision boards to visualize their future goals and dreams, and we all got our fashion and travel advice and ideas from magazines. Fashion is a common example of the hope chest.

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Fashion iPhone Travel Posterous 130

Sprout Social

MAY 5, 2019

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. Read on for our tips to determine if influencer marketing is for you. The value of influencer marketing.

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Influencer Marketing Survey Campaign 112

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

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Influencer Trends Marketing Guidelines 145

agora pulse

OCTOBER 11, 2018

There are a lot of Instagram influencers out there—and not all of them are mega-influencers charging tens of thousands of dollars per post. Because of the growing number of social media influencers, the role of the social media influencer has changed over the past few years. It’s Not (Just) About Money.

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Influencer Features Instagram Hashtag 120

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Influencer tweets increase purchase intent 5.2X

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Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships. Influencer tweets increase purchase intent 5.2X The result is over 3.5

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Influencer Social Media ROI Social Media Management 116

Mindjumpers

AUGUST 26, 2011

They are people that help you and your brand generating awareness and influencing decisions to purchase exclusively based on their own interest. Brand advocates = Facebook-ers, bloggers etc. First of all, brand advocates are people supporting and having favourable perceptions of your brand. Brand loyalists vs brand advocates.

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Influencer Brands Blogger Fashion 188

Twist Image

APRIL 21, 2017

If you're looking for growth in the marketing industry, look no further than influencer marketing. Influencer marketing has shifted from the new and shiny bright object to becoming the fastest growing channel in digital marketing today. TL;DR: brands love paying influencers hefty fees to get them to shill their wares.

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Influencer Marketing Fashion Startup 45

Later

APRIL 5, 2019

If you’re serious about building a career on social media, you need to have an awesome influencer media kit to share with the brands and businesses you want to work with! What is an Influencer Media Kit & Why Do You Need One? Think of your influencer media kit as your business card, CV, and portfolio of work all in one document.

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Template Templates Influencer How To 78

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel. What does this mean for brands?

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Influencer Trends Brands UGC 75

Twist Image

APRIL 21, 2017

If you're looking for growth in the marketing industry, look no further than influencer marketing. Influencer marketing has shifted from the new and shiny bright object to becoming the fastest growing channel in digital marketing today. TL;DR: brands love paying influencers hefty fees to get them to shill their wares.

Influencer 40

Influencer Marketing Fashion Startup 40

Convince & Convert

APRIL 22, 2015

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. Less is more.

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Blogger Case Study Marketing How To 60

Pixlee

OCTOBER 18, 2017

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. What is a Micro-Influencer? Within the influencer realm, there are many types of social influence. 3 Micro-Influencer Characteristics to Consider.

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Influencer Brands How To Fashion 43

Convince & Convert

JUNE 3, 2012

Trying to convince online influencers to tweet, blog, instagram, or pin nice things about your company is the post-modern version of celebrity endorsement, but with less impact. Reasons Why Online Influencer Outreach is Overrated. First , we tend to confuse audience with influence. The Two Dimensions of Online Influence.

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Influencer Klout How To Blogger 155

Kikolani

SEPTEMBER 24, 2012

Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted.

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Blogger How To Directory Forums 166

Later

JANUARY 28, 2021

Ready to plan your next influencer campaign? Get our free Influencer Campaign Kit for Small Businesses to help you map out your campaign goals, reach out to influencers, and more! If you’re ever in need of an instant mood-boost, influencer @the_oddity is your girl. ® (@rozetraore). #10: 10: The Oddity.

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Social Media Collaboration Instagram Influencer 114

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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Small Business Influencer Template Templates 56

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? But in general, most influencers and content creators use the cost per acquisition model on Instagram.

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Affiliate marketing Influencer Affiliate network Instagram 62

Convince & Convert

MARCH 17, 2015

Adoption of marketing technology to makes it financially and operationally viable to message in a hyper-targeted, 1-to-1 fashion, eschewing reach for relevance. Using content created by influencers to reach new audiences and boost trust. Twitter Just Got Serious About Influencer Marketing. Change the Message.

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Influencer Marketing Fashion YouTube 60

Pixlee

SEPTEMBER 23, 2017

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. Adventure Bloggers. Nomadic Matt.

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Travel Influencer Brands Airlines 66

Pixlee

JANUARY 24, 2017

If you’re familiar with influencer marketing, you probably know that finding the right influencers is one of the biggest challenges brands face. Or would a blogging micro-influencer resonate best with your customer base? The Celebrity Influencer. The celebrity influencer is a famous personality with a large-scale reach.

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Types Influencer Brands Fashion 40

Pixlee

AUGUST 27, 2019

Beauty, fashion, and travel are all industries that dominate influencer marketing. Brands within these industries are thriving because of the creative tactics they employ in their influencer marketing strategy. However, these aren’t the only brands that can benefit from influencer marketing. Susan Santoro. Krista Hooper.

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Influencer Authentication Communities Fashion 42

Audiense

NOVEMBER 16, 2017

A common objective amongst several of our clients whilst using Audiense Insights is to identify influencers. Whilst surfing Quora we discovered the question: Who are the influencers in industry X?, Influencers in Marketing. Who are the most prominent influencers in the world of marketing? Influencers in Marketing.

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Questions Influencer Fashion Blogger 86

Pixlee

NOVEMBER 14, 2019

Influencers have played a major part in making sales this year’s Singles Day, China’s version of Black Friday. Some of the world’s best-known influencers who appeared on this year’s Singles Day included Taylor Swift and Kim Kardashian. Why Influencer Marketing Works in China. Credit: Getty Images.

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Influencer Authentication Engineering Social Media 41

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40